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Communication Materials Audit

Help Kibebe refresh their communications materials to ensure consistency in writing style and tone, accurate spelling and grammar, and a clear and engaging voice.
Kibebe
Lilongwe, Malawi
Kibebe
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Kibebe
Lilongwe, Malawi

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Cause
Community & economic development
Skills
Communications Writing

Posted February 22nd

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Communication Materials Audit

Project details

What we need
  • Thorough review of the existing communication and marketing materials to ensure writing is understandable, engaging and consistent
  • Edits conducted with respect to writing style, voice, length, and proper spelling and grammar
  • Revised materials should adhere to branding, communications and marketing goals
Additional details

Short drafts to be used as newsletter posts and Facebook posts as well as bigger stories to used as posts for our blog.

What we have in place
  • We currently have A Facebook page, an Instagram page, and a website, which should make it easy for you to get started. We also have A twitter account and a communications strategy, and a communications officer, and the ability to provide any other information you need.
How this will help
This project will save us $3,002 , allowing us to Invest those funds into funding other programs of the organization, cover admin costs plus salaries and maintain a good labor payment for our artisans.

We currently have a blog that is only telling a story of some of the projects that we do and not from the social business. The stories we need to be edited are the beneficiaries of the social business. This will help grow the social business by telling our donors as well as customers the impact of every product that we sell.

Project plan

P
Prep: Distribution of Prep Materials
  • Volunteer Manager provides external communication materials to be reviewed; list may include: website and social media copy, brochures, auto-generated emails, press releases, and job postings
  • Volunteer Manager provides relevant strategic documents such as any messaging guidelines or fact sheet
1
Milestone 1: Analysis & Recommendations
  • Professional and Volunteer Manager discuss the Organization's existing and desired brand messaging, tone, and style
  • Professional and Volunteer Manager agree on the specific set of materials for review
2
Milestone 2: First Round of Revisions
  • Professional performs initial round of edits to select materials
  • Volunteer Manager provides feedback with respect to style and tone, which the Professional incorporates
3
Milestone 3: Presentation of Deliverables
  • Professional edits all materials according to agreed upon guidelines and goals
  • Volunteer Manager provides a final round of feedback, which the Professional incorporates before final handoff
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About the org

Kibebe
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Causes
Community & economic development Diversity & inclusion Gender equity & justice
Posted by
Maria-Doreen C
Maria-Doreen C.

Coordinator of Operations, Partnerships, & Export

Our mission

We are an eco-inclusive brand that designs and hand-crafts products through ethical practices to provide dignified employment to marginalized communities.

What we do

We believe in the power of social enterprise to eradicate poverty, and we focus on the economic inclusion of the forcibly displaced, and of people supporting a disabled family member in under-resourced rural environments.

We train our artisans in the handcrafting of highly curated, branded accessories, gifts, and decor for the middle- to the upper-income market segment, which we sell in Malawi and overseas.

Testimonials

Read the Impact Story
Jane was able to assist us in editing articles for our social media. Her support and professionalism were greatly appreciated.
Maria-Doreen C.
Maria-Doreen C.

Coordinator of Operations, Partnerships, & Export

Communication Materials Audit Project

(No testimonial has been submitted by Jane)
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