Brand Messaging

Community Service Society of New York
New York, NY, USA
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Community Service Society of New York
New York, NY, USA

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Posted November 10th

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Project details

What we need

A 3-6 page brand messaging document that articulates an organization's personality and vision. This document will include recommendations for messaging that enforce a consistent, wide-ranging application of the organization's brand identity.

The brand messaging document will include the following:

  • A core brand positioning statement that communicates the values and key differentiators that define the organization’s brand, vision and work
  • A short tagline that can be used in emails and public communication
  • 4-5 supporting statements that build upon the positioning statement with more details and may be targeted towards specific audiences
  • 4-5 recommendations on how to communicate brand messaging in every day activities (email, elevator pitch, etc.)
  • What we have in place
    How this will help
    This project will save us $4,212 , allowing us to

    Project plan

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    About the org

    Community Service Society of New York
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    Posted by
    Diane W.

    Director of Public Benefits and Resources

    Our mission

    The Benefits Plus Learning Center of the Community Service Society seeks to stabilize the lives of low-income New Yorkers by ensuring their access to public benefit and housing programs, to help families move out of poverty while simultaneously strengthening the City’s economy.

    What we do

    The Benefits Plus Learning Center educates and empowers social service professionals with the skills, knowledge and expertise so they can assist their clients to gain access to public benefit programs. We do this through our publications, trainings and consultations services.

    Testimonials

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