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Brochure Writing

Help NLSM-Elder Law & Advocacy Center create or update copy for a brochure to revamp their marketing materials and highlight their impact for key current and potential stakeholders.
NLSM-Elder Law & Advocacy Center
Redford, MI, USA
NLSM-Elder Law & Advocacy Center
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NLSM-Elder Law & Advocacy Center
Redford, MI, USA

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Cause
Justice & legal services
Skills
Writing

Posted April 16th

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Brochure Writing

Project details

What we need
  • Ready-to-publish copy for a brochure
  • Collateral, to be used in conjunction with the Brochure Graphic Design project, for new marketing materials
Additional details

We are looking to update a brochure for one of the collaborations. The audience for the brochure is for professionals, in a variety of industries. We also need to use it for submitting for CEU's in nursing, social work, and other areas that focus on elder care.

What we have in place
  • We currently have a brochure, which should make it easy for you to get started. We also have updates on activities, and the ability to provide any other information you need.
How this will help
This project will save us $2,397 , allowing us to spend time on other projects.

It will help to draw in new members to our elder abuse coalition.

Project plan

P
Prep: Distribution of Prep Materials
  • Volunteer Manager communicates theme, details and tone of content to be included
  • Volunteer Manager provides example(s) of existing brochure to be revamped and/or other marketing collateral to use as inspiration, if applicable
  • Volunteer Manager provides brand messaging guide and general marketing strategy, if applicable
1
Milestone 1: Information Gathering
  • Professional and Volunteer Manager meet to discuss goals of brochure, including target audience(s), style and tone preferences and parameters
2
Milestone 2: First Draft
  • Professional shares first draft of copy with Volunteer Manager for feedback, especially with respect to style, tone, and clarity
3
Milestone 3: Finalize Copy
  • Professional incorporates feedback and submits final copy for review
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About the org

NLSM-Elder Law & Advocacy Center
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Causes
Justice & legal services Education
Posted by
EP
Erin P.

Erin Peets, Grant Manager

Our mission

Elder Law & Advocacy Center (ELAC) was established as a department of Neighborhood Legal Services Michigan over 20 years ago and is now the Title IIIB legal services provider for adults ages 60 and older in Wayne County. ELAC, located in the Redford Community Center, was developed to better serve the older adult population. ELAC focuses on the specific needs of older adults and caregivers and are experts on issues that affect them. Additionally, ELAC has extensive background and experience in identifying and serving older persons with the greatest economic and social need.

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