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Logo Design & Visual Brand Identity

Help OASIS Center International elevate their visual identity with a new or refreshed logo, or other design choices such as colors, font styles, and graphics that reflect their mission and vision.
OASIS Center International
Crows Landing, CA, USA
OASIS Center International
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OASIS Center International
Crows Landing, CA, USA

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Cause
Arts & culture
Skills
Graphic design

Posted April 3rd

Logo Design & Visual Brand Identity

Project details

What we need
  • Consultation regarding the Organization's current branding and desired branding objectives
  • Visual branding guidelines / style guide that include specific colors, fonts, and other graphic design elements to use in print and digital communications materials
  • High-resolution logo delivered electronically (in formats for digital and print use)
What we have in place
  • We currently have business plan and strategy in place, which should make it easy for you to get started. We also have additional administrative support, and the ability to provide any other information you need.
How this will help
This project will save us $4,817 , allowing us to reinvest into the arts programming.

With the discussion to change the name of our key initiative, we cannot use the logo that we currently have in place. With a new logo designed, we will have a brand identity. :)

Project plan

P
Prep: Distribution of Prep Materials
  • Volunteer Manager provides Professional with current logo (if available), branding guidelines, and any existing marketing/communications materials
  • Volunteer Manager sends Professional examples of logos, brands, and design elements preferred, and links to website and social media pages
1
Milestone 1: Brainstorm
  • Professional and Volunteer Manager connect to discuss the branding goals, target audience, and preferred design elements
  • Professional and Volunteer Manager agree upon a style concept and the detailed scope of deliverables (e.g., logo, custom graphics, updated style guide, new style guide, etc.)
2
Milestone 2: Logo Design
  • Professional drafts up to three different logo designs and shares with the Volunteer Manager for feedback
  • Volunteer Manager selects one of the design options and provides feedback
  • Professional iterates upon the design for final delivery, including versions of the logo for different uses (e.g., black & white, full color, and formats for print and digital use)
  • Professional delivers the final version of the logo including specifications for usage (colors, size, etc.)
3
Milestone 3: Visual Branding Guidelines / Style Guide
  • Professional drafts the visual branding guidelines, which features the logo design and a specific set of colors, fonts, and any custom graphic elements to be incorporated in future communications
  • Volunteer Manager reviews the draft guidelines and provides feedback
  • Professional incorporates feedback and prepares the final version
  • If custom graphics are included in the agreed-upon scope of work, the Professional provides them in high-resolution formats for digital and print use
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About the org

OASIS Center International
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Causes
Arts & culture Youth development
Posted by
Jin S
Jin S.

Executive Director

Our mission

OASIS Center International is a 501(c)3 community development organization, working in partnership with both public and private entities to bring art back into the lives of our youth. Established in 2012, the vision of OASIS is to inspire a generation of youth to fulfill the highest level of life achievement possible through discovery and development of their inherent creative gifts. Our mission is to positively impact at-risk youth through a replicable Arts Mentoring Program and to enhance the skills of local artists through community engagement.

What we do

Recognizing the advantageous effects of arts education on both students and society, OASIS is committed to restoring arts and cultural enrichment at the core of communities, and we believe this starts with a focus on the youth, especially those at-risk in underserved areas of the community. OASIS provides students with instruction in a variety of modalities, including architectural design, creative art journaling, film-making, and tap dance.

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