Branded Digital Assets

Help Medical College Of Wisconsin enhance their digital marketing materials with compelling graphics designed to increase community engagement.
Medical College Of Wisconsin
Milwaukee, WI, USA
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Medical College Of Wisconsin
Milwaukee, WI, USA

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Posted March 27th

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Project details

What we need
  • Up to 3 customized and professionally designed graphic(s)
Additional details

We are working with several other nonprofits on an upcoming event, for which we will be printing volunteer tshirts. All of our logos are needed in one-color (white) in .svg format. However, two of our partners aren't able to provide their logos in this format.

We need help transforming two multi-color .png logo files into 1) all white logos with transparent background, 2) in high res .svg format for screen printing.

What we have in place
  • We have our partners organizations' (Black Men in White Coats; Black and Latino Male Achievement) logos in the original .png format we were provided. While they have not been able to provide us with single-color, .svg files, we can certainly connect with our partner contacts if needed. We have told them we will help them with this task.
How this will help
This project will save us $3,002 , allowing us to put resources toward planning and executing the summit.

We need to effectively give credit to our community partners who are actively supporting the Black Men in White Coats Youth Summit: MKE on all event materials, including volunteer tshirts. We need to screen print the logos in a single color to keep event costs down.

Project plan

P
Prep: Distribution of Prep Materials
  • Volunteer Manager shares with Professional the intended platform(s) where graphics will be posted, ideas for copy, and images to include in the graphics (if any)
  • Volunteer Manager and Professional discuss the objective of the graphic, key audiences, and visual branding guidelines
  • Volunteer Manager shares examples of graphics or memes they like with the Professional
1
Milestone 1: Preliminary Design
  • Professional drafts three graphics using different themes to share with the Volunteer Manager
  • Volunteer Manager chooses one draft as a primary theme and provides feedback
2
Milestone 2: Graphic Creation
  • Professional provides Volunteer Manager with first draft of graphic
  • Volunteer Manager provides Professional with up to two rounds of feedback
3
Milestone 3: Final Graphic Delivered
  • Professional delivers final version of the graphics and explains how to upload image(s) to the Organization’s chosen platform(s)
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About the org

Medical College Of Wisconsin
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Our mission

The Advancing a Healthier Wisconsin Endowment is a statewide health philanthropy working to support those working to improve health in Wisconsin through health research, health care and public health workforce development, and community health initiatives.

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