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Social Media Content Calendar

Help Green Card Voices get a social media account up and running with 4 weeks of scheduled content ready to post, and a content calendar template they can use for months to come.
Green Card Voices
Minneapolis, MN, USA
Green Card Voices
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Green Card Voices
Minneapolis, MN, USA

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Cause
Education
Skills
Digital marketing Social media

Posted March 27th

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Social Media Content Calendar
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Project details

What we need
  • A 4-week content calendar for one social media platform, including graphics & copy (12-20 posts, or as agreed upon by both parties)
  • A content calendar template that can be used to plan out posts in the future
What we have in place
  • We currently have a program/annual fundraising plan, which should make it easy for you to get started. We also have various digital assets, and the ability to provide any other information you need.
How this will help
This project will save us $4,212 , allowing us to build our reserve fund.

Social Media is one of the most useful ways to share the empathy-strengthening narratives we record and the work that we do, and we need assistance strengthening our social media presence.

Project plan

0
Prep: Audit & Planning
  • Volunteer Manager shares social media credentials and existing marketing materials with Professional
  • (If applicable) Professional audits existing social media account to determine which content types are performing best
  • Volunteer Manager and Professional discuss & agree upon target audiences, content types, and posting frequency
1
Milestone 1: Calendar Structure Creation
  • Professional uses Google Sheets, Excel, Airtable, or comparable software to set up content calendar structure
  • Volunteer Manager reviews and provides feedback, which Professional incorporates
2
Milestone 2: Content Creation
  • Volunteer Manager shares raw materials (photos, quotes, stories, etc) that Professional needs to create content
  • Professional creates up to 4 weeks’ worth of social media posts (approximately 12-20 posts) and inputs into calendar
  • Volunteer Manager reviews and provides feedback, which Professional incorporates
3
(Optional) Milestone 3: Content Scheduling / Software Setup
  • Professional connects Organization’s social media account to a scheduling software like Buffer or Hootsuite
  • Professional sets up and schedules up to 4 weeks of posts in scheduling software
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About the org

Green Card Voices
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Causes
Education Diversity & inclusion Youth development
Posted by
Aaliyah H
Aaliyah H.

Finances and Operations Director

Our mission

Green Card Voices is a non-profit organization that records and shares first person narratives of America's immigrants. We work to facilitate a better understanding between immigrant and non-immigrant communities through the art of storytelling.
Our dynamic, multimedia materials are designed to empower a variety of educational institutions, community groups and individuals alike to acquire first-person perspectives about immigrants' lives, increasing the appreciation of the immigrant experience in America.

What we do

We're traveling the country and listening to those with the courage to share their journey, documenting each story in an authentic and unbiased way. America has 43 million immigrants, and Green Card Voices works to share their diverse stories and experiences, to show the incredible breadth of the immigrant population. Once recorded, these stories are shared via our website and social media platforms, as well as in books and traveling exhibits.

Immigrants have played a vital role at each turn in our nation's history, and they continue to do so today. By sharing these stories, we can instill a sense of pride in our nation's immigrant population and thank them for all of their contributions.

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