Social Media Audit

Help West Orange Arts Council assess the current state of their social media pages and gain actionable recommendations on how to improve presence and engagement.
West Orange Arts Council
West Orange, NJ, USA
Unfollow
Log in to follow
West Orange Arts Council
West Orange, NJ, USA

1

Live Projects

6

Matched Projects
1 Followers

Posted March 10th

Share this project:

Project details

What we need
  • Profile & page setup assessment of whether relevant information and fields are filled
  • Statistics on posts, engagement, and follower demographics
  • Evaluation of strengths and weaknesses as well as recommendations to improve
Additional details

Facebook & IG several times a week
Twitter x irregularly
LI -we do not have a presence
YouTube- we have a few videos but not enough followers to get a vanity URL
website- we regularly place blog articles there and have an interactive calendar

What we have in place
  • We currently have social media platforms and a following, which should make it easy for you to get started. We also have constant contact, and the ability to provide any other information you need.
How this will help
This project will save us $1,792 , allowing us to look into facebook ads boosting and digital ads to increase capacity

engagement and algorithms are always changing we are not sure if what worked in the past is working now.

Project plan

P
Prep: Information Sharing & Goal Setting
  • Professional connects with the Volunteer Manager for a brainstorming/overview session, to discuss goals, target audiences, and existing activities/materials
  • Professional and Volunteer Manager outline next steps and timeline for the project
1
Milestone 1: Initial Assessment & Feedback
  • Professional delivers an initial assessment of current social media performance, including relevant data insights and statistics around posts, engagements and demographics
  • Professional performs SWOT analysis of current social media presence
  • Volunteer Manager reviews draft and provides feedback to the Professional
2
Milestone 2: Deliver Final Recommendations
  • Professional documents specific recommendations for achieving a social media presence that meets the Organization's goals, and shares it with the Volunteer Manager
  • Professional answers any questions, and provides recommendations for next steps or finding assistance going forward
Show more

About the org

West Orange Arts Council
Unfollow
Our mission

Community arts

The pixel