Copywriting

Help Black in Mayberry express their voice and articulate their key messages with well-written and compelling marketing and communications materials.
Black in Mayberry
El Segundo, CA, USA
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Black in Mayberry
El Segundo, CA, USA

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Posted February 7th

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Project details

What we need
  • Well-written and compelling copy for marketing or communication materials; examples include a brochure, blog post, one-pager/fact sheet, fundraising/promotional materials
  • Messaging that is consistent with brand identity, public relations strategy and communications objectives
Additional details

We will be running a fundraising campaign between March 1 and May 31 and need assistance with copywriting for emails that will keep our audience and donors informed of our progress and encourage people to support our project.

The emails will be sent to team members, donors, potential donors, press and others in order to fundraises and build awareness for project.

The project is a 4 week photography course for young Black aspiring photographers.

What we have in place
  • We currently have A project brochure, fundraising page,, which should make it easy for you to get started. We also have access to the program director, and the ability to provide any other information you need.
How this will help
This project will save us $4,212 , allowing us to This will go towards equipment for the project such as cameras for students.

This will helps us increase our fundraising potential as well as build awareness and get more partners and sponsors onboard.

Project plan

P
Prep: Distribution of Prep Materials
  • Volunteer Manager provides examples of existing communications and marketing materials such as links to website and social media, brochures, and other collateral
  • Volunteer Manager provides brand messaging guide and marketing strategy (if applicable)
  • Volunteer Manager communicates initial concept for deliverables to be created
1
Milestone 1: Information Gathering
  • Volunteer Manager and Professional connect to discuss goals of copywriting deliverables, target audience, and desired style and tone of writing
2
Milestone 2: First Draft
  • Professional shares first drafts of copy with Volunteer Manager for feedback with respect to style, tone, clarity, and length
3
Milestone 3: Finalize Copy
  • Professional incorporates feedback and submits final copy for review
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About the org

Black in Mayberry
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Our mission

Our mission is to combat racism through the arts. We keep the desperate need for equality and justice at the forefront of America's conscience via artistic means.

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