Search Engine Optimization Audit

Help Center for Sustainable Development assess the website's current SEO and gain actionable steps to increase traffic to their website via organic search.
Center for Sustainable Development
Claremont, CA, USA
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Center for Sustainable Development
Claremont, CA, USA

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Posted November 8th

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Project details

What we need
  • Analysis of website’s on-page content, technical structure, and presence of inbound links on other websites for search engine optimization
  • Actionable steps to improve website’s performance in search engines via organic search
Additional details

Climate Change Keywords:
CSDi helps communities find simple, effective solutions for climate threats that a diversity of people can grasp and move forward with.

Our basic keywords aren't commercially exciting--and so aren't that attractive from an SEO standpoint. We want to find someone who can help us develop a system for uncovering higher quality keywords for our web pages and posts. Perhaps even help us choose one of the SEO tools to work with.

What we have in place
  • We currently have We have staff on board who can work with closely with you, which should make it easy for you to get started. We also have information on our current SEO activities, and the ability to provide any other information you need.
How this will help
This project will save us $5,968 , allowing us to move more quickly in ramping up this climate change training program for reaching more communities. Climate change needs to solved beginning today!

The time to act on climate change is now. By reaching communities in North America, we can show them how to prepare for a changing climate & how to find climate solutions for building stronger communities.

To speed up our access to communities, we would like you to work with us on three discrete web pages to show us how you find keywords and provide us with a starter set. You could then provide training for us on how to use one of the (newish) keyword/content SEO Tools.

Project plan

P
Prep: Planning
  • Volunteer Manager outlines any existing SEO activities or strategies, target audience for engagement and existing channels for website traffic
  • Volunteer Manager shares admin credentials with Professional necessary to complete audit
1
Milestone 1: Site Content Audit
  • Professional assesses on-site elements including URL structures, navigation, internal links, use of keywords and general copy
  • Professional creates list of every page in a spreadsheet with notes and recommendations for improvement
2
Milestone 2: Technical Audit
  • Professional assesses technical site elements that affect crawlability like sitemap, use of HTTPS, HTML structure, site speed, and presence of 404 or server errors
  • Professional provides recommendations to improve search engine indexing
3
Milestone 3: Off-Site Link Audit
  • Professional uses a free tool (like Moz ) to assess presence and state of backlinks and anchor text
  • Professional provides recommendations to improve domain and page authority
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About the org

Center for Sustainable Development
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Our mission

CSDi has 14 years of experience in designing climate change action plans for communities internationally. Currently we are ramping up a climate program specifically for indigenous communities and small rural towns in North America to empower them in designing their own impact oriented climate change action plans. https://training.csd-i.org/

What we do

CSDi provides sound, evidence-based information, tools and training in sustainable development and adaptation to climate change for nonprofit and NGO professionals worldwide. We have worked with 5,000+ professionals from 500+ organizations in 153 countries who have used 300+ project ideas to impact 500K+ people. Our focus has been of training nonprofits that work with indigenous and rural communities.

Testimonials

Evelyn was wonderful to work with. This was a complex project. We had an old website that had been passed over by modern SEO best practices. She conducted a very thorough audit of the site using two tools: ahrefs, and Semrush. She then presented me with a 25 page report complete with statistics and screenshots so that I could see exactly what the problems were, and which were the import ones to fix first. She also went above and beyond the responsibilities of the project, and since she's an expert and I'm a novice she took extra time to carefully explain complex problems in the manner that I could understand them. In the final analysis, we got the SEO health score of site up from the low 50s to 92/100. Or, from fair to Excellent. And as an added plus—she’s a very nice person. She was the best experience I’ve had with Catchafire. Thank you Evelyn!
Tim M.
Tim M.

Executive Director

Search Engine Optimization Audit Project

Tim was amazing to work with! He came prepared to meetings with questions and was willing to roll up his sleeves and get to work to optimize SEO on the CSDI & CSDI Training sites. I enjoyed working with Tim and I would be happy to work with him in the future. I feel like I was able to make an impact to helping the Center for Sustainable Development further their mission.
Evelyn A.
Evelyn A.

Freelance Consultant

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