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This project was completed on Jun 20, 2016
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Matched with Wendy W.
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See the Impact story
Social Media Plan
Green Mustache
Social Media Plan
Project details
What we need
- A document outlining the most appropriate social media channels, strategies for usage, goals and key metrics to evaluate success
- Expert consultation on messaging, scheduling and frequency
- Tailored suggestions for style, tone, and types of content to best showcase the Organization
What we have in place
- We currently have an IG, Twitter & FB accts with 1600, 2000, 8700 followers, which should make it easy for you to get started. We also have a targeted list of IG accounts whose style we refer to for inspiration, and the ability to provide any other information you need.
How this will help
This project will save us $6,632 , allowing us to donate 675 bottles of our organic green smoothies to introduce kids to healthy food/beverage choices.
This project will help us communicate our brand story, stay in touch with our loyal fans, and connect with new followers. We hope this project will strengthen our tone and style primarily across our Instagram feed and allow us to better integrate our social mission into our messaging.
Project plan
Posted by
VanTrang M.
Volunteer manager
Our mission
We're on a mission to nourish all generations, current and future. By creating delicious & nutritious, organic, Non-GMO products, we provide kids and adults the real nutrition they need to grow up good and healthy.
As a socially minded company, we donate 1% of all sales to Vitamin Angels, a non-profit organization that helps at-risk populations in need--specifically pregnant women, new mothers and children under five--gain access to lifesaving and life changing vitamins and minerals.
What we do
Green Mustache is a new line of locally-produced, USDA Certified Organic and Non-GMO Project Verified green juice smoothies. Each bottle contains TWO cups of kale and spinach, a serving of fruits, coconut water and chia. All our smoothies are gluten-free and vegan, without any added sugars or preservatives. We blend our drinks--rather than juicing--to retain the fiber and nutrients that juicing can leave behind, helping to stabilize the natural sugars of our organic fruit and veggies and to promote better digestion.
Our company's founder was inspired to create Green Mustache when she faced her own challenges feeding a toddler with picky eating habits and whose beige-colored diet, unfortunately, did not include any green vegetables. While Green Mustache was originally created for children, we have found that many older kids and adults have gravitated to the company's products as a better-for-you version of some of their previous beverage choices or simply because our drinks offer a tasty and convenient way to incorporate greens into their day.
Testimonials
Wendy is very professional and was wonderful to work with!
(No testimonial has been submitted by Wendy)
