Donor Recruitment Plan
Project details
What we need
- Analysis of the organization’s current donor base
- Assessment of an organization’s target demographics, existing marketing materials and fundraising objectives
- Recommendations for an appropriate course of action to recruit donors, including identification of new resources and most appropriate marketing methods
What we have in place
- We currently have messaging, major proposals, sample grants, which should make it easy for you to get started. We also have fragmented lists of donors, and the ability to provide any other information you need.
How this will help
This project will save us $8,000 , allowing us to get to scale, reaching 300000 and getting diverse women into positions of power all over the country!
We are moving from big start up funding (50-200k) contributions to a lower dollar donor plan (5-25) including individuals. The project will help us sustain our big support by leveraging smaller contributors and open up our donor pool. Finally, we have an alumnae + member community that needs to be leveraged to small dollar donors ($5-1k).
Project plan
Our mission
VoteRunLead is a national, nonpartisan organization that unleashes the power of women leaders in democracy through training, technology and community for women from all classes, cultures and colors.
What we do
We teach women how to run for office and, broadly, lead a political life. Using our online tools, in-person events, & community, we show women how to raise funds, organize volunteers, campaign, and even tips to be a better public speaker.