Brand Messaging
Brand Messaging
Project details
What we need
- Document that articulates in a consistent voice key messages about the Organization’s identity, constituents, mission, and vision
- Creation of taglines and talking points to help the Organization communicate clearly and concisely
- Recommendations on tailoring messaging for common communication channels (e.g., website copy, printed marketing collateral, pitching verbally)
What we have in place
- We currently have a website and marketing materials, which should make it easy for you to get started. We also have an existing Facebook page with 105 likes, and the ability to provide any other information you need.
How this will help
This project will save us $3,600 , allowing us to provide educational services and materials to 130 foster care youth in Detroit, Michigan.
The success of our organization depends on your brand management expertise. Without your help, we cannot market who we are and what we do within our community. Your skills will empower us to reach thousands of at-risk youth in Detroit, Michigan.
Project plan
Our mission
As an organization, we believes that every youth should have a clear Vision, Image and Purpose in life.
Our mission is to empower the lives of at-risk youth between the ages of 14-24 who reside in marginalized communities within Metro Detroit Area through educational and resource services.
What we do
We provide alternative programming to at-risk youth, specifically homeless and transitional youth. Our specialized curriculum provides each student with the necessary skills, tools, and exposure to achieve success, both academically and in life.
Testimonials
It was a pleasure working with Brent G! He was very detailed, thorough and timely with his delivery on various projects.
(No testimonial has been submitted by Brent G.)