Earned Income Plan

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Posted April 1st

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Project details

What we need
  • Assessment and recommendations for income-generating activities that will complement the Organization's current mission and existing programs
  • Actionable steps necessary to implement recommendations, alongside estimates of upfront time and monetary investment required
  • Challenges and potential risks identified in pursuing the plan
What we have in place
  • We already conduct fee-for-service activities, and we collect dues from our member organizations. These account for about 7% of our current budget. We would like our new program, Literacy Connect, to receive a significant portion of its revenue from earned income from the training and consultation that we provide. We already have a preliminary budget and program structure in place, as well as the interest of several potential partners, or "clients." We also have written proposals from previous fee-for-service opportunities that would provide clear examples of our experience with earned income.
How this will help
This project will save us $11,794 , allowing us to train 250 volunteer literacy tutors.

Literacy Works seeks to ensure the sustainability of our organization by accessing diverse revenue streams. This project will help us become more strategic about our earned income, making it a reliable funding source for our work building the skills of adults with low literacy. Literacy Works is known for our expertise and professionalism in providing training and support to adult literacy programs. As we expand our fee-for-serving offerings, we want to make sure we are moving forward with a model that embraces solid business practices while advancing our mission.

Project plan

P
Prep: Distribution of Prep Materials
  • Volunteer Manager provides all relevant marketing and branding materials, including but not limited to annual reports, fundraising collateral, website copy and information on representative stakeholders such as donors, advocates, and constituents served
1
Milestone 1: Analysis and Feedback
  • Professional provides initial analysis of existing programs, constituents served, and representative supporters
  • Professional and Volunteer Manager brainstorm potential revenue-generation streams and potential target markets
2
Milestone 2: Recommendations
  • Professional provides recommendations for most promising revenue streams, target markets and customers/supporters
  • Volunteer Manager provides feedback, and a specific revenue stream is chosen
3
Milestone 3: Delivery of Plan
  • Professional provides the actionable steps, costs, and time estimates involved in developing the income stream
  • Professional outlines key milestones and performance indicators to help assist the Organization as they execute the plan
  • Professional outlines and challenges to be aware of as the Organization executes on plan should also be laid out
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