NDBN has had some great success with marketing and we receive a lot of help from our founding sponsor - Huggies- but we need a concrete plan in order to maintain the momentum. What we do is interesting and exciting and we have found that when we are amongst the right audience at the right time and with the right message, we get lots of supporters and donors. We need to learn to tailor our message to each audience and make our pitch in the best way possible!
What we have in place
Currently we employ an e-newsletter and our website as primary marketing tools. What we need is a comprehensive plan that helps us understand the other mediums we can use to talk about ourselves. A sound marketing plan will help us to let the world know about what we are doing and how they can help. You will be working directly with the Executive Director of this new national organization helping us to set a roadmap for getting the word out about the exciting work we are doing, and the possibilities ahead.
Here you’re meeting people who have a passion for what they do... you feel you’re helping make a change.The New York Times
What amounts to an eHarmony for not-for-profits.Fast Company
The problem is, [professionals and nonprofits] have no way to connect. Enter Catchafire.NPR
An innovative for-profit company that excels in corporate and non-profit volunteer matchmaking.Forbes
The company surveyed 1,000s of people in charitable fields to derive its project descriptions.TechCrunch
You can build your resume, hone your abilities and help a worthy cause, all at the same time.Mashable
Alleviate your soul-crushing guilt by giving back.CNN
9 to 5ers who want to give back to their local community in a non-labor-intensive fashion will want to check out Catchafire.Fox Business
Helps professionals go beyond the sorting, shuffling and lugging that typifies classic volunteering.GOOD
You appear to running an older version of Internet Explorer. We do not
support Internet Explorer versions less than 7.0 and some features may
be unavailable. If you want to use the full functionality of
the Catchafire site, please upgrade.