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This project was completed on Dec 18, 2015
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Matched with Matthew R.
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See the Impact story
Logo Design & Visual Brand Identity
Logo Design & Visual Brand Identity
Project details
What we need
- Consultation regarding the Organization's current branding and desired branding objectives
- Visual branding guidelines / style guide that include specific colors, fonts, and other graphic design elements to use in print and digital communications materials
- High-resolution logo delivered electronically (in formats for digital and print use)
Additional details
Brand Book
What we have in place
- We have previously defined our brand's purpose, values, tone of voice, color scheme, logos and font. We also have a marketing resource that would be available to work and assist with Wello's brand refresh.
How this will help
This project will save us $7,842 , allowing us to empower 1000000 women and girls across rural India.
We are a social enterprise that is at a key moment in our growth journey. We have a product that we know creates immense impact and is globally scalable. We have our first round of units out in the market and are ready with our second round of production. While we have begun our marketing efforts. We think it is crucial for us to ensure that all our stakeholders communicate uniformly. This is the time for rethinking the application and extension of our brand identity!
Project plan
Posted by
Cynthia K.
Founder
Our mission
Wello is a social venture with a bold mission: to effectively deliver clean water to a thirsty world.
Wello’s mission is to meet the needs of the billion people worldwide who do not have reliable access to water. Through the application of innovative, appropriate, and low-cost solutions to water transport, storage, and collection, we seek to improve human health and well-being, reduce poverty, and create life-changing opportunity.
What we do
Almost 100 milion people in India and 1 billion across the globe lack reliable access to water. This means they spend more than 30 minutes per trip (and its usually multiple trips) in order to meet their families basic needs.
Wello is an startup based in Bombay. We design and deliver disruptive innovations that address the transportation of and lack of access to safe water.
Our flagship product, the WaterWheel, is a 50L rolling drum that allows women to transport 3-5x more water than possible using traditional methods. It greatly reduces the time and physical burden enduring while collecting water in pots on the head.
The WaterWheel is a multi-functional tool, the impact of which ranges from time saving, income generation, education, agricultural productivity, and even to something as simple as relieving the stress and anxiety around having enough water in the home to meet basic needs.
Testimonials
It was great working with him. Even though timelines got extended a lot he was very patient and helped us till the end.
It was an incredibly enjoyable experience, helping a company that makes such an impact on this world.
