Copywriting

Help Hatua Network express their voice and articulate their key messages with well-written and compelling marketing and communications materials.
Hatua Network
Mombasa, Kenya
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Hatua Network
Mombasa, Kenya

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Posted September 30th

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Project details

What we need
  • Well-written and compelling copy for marketing or communication materials; examples include a brochure, blog post, one-pager/fact sheet, fundraising/promotional materials
  • Messaging that is consistent with brand identity, public relations strategy and communications objectives
What we have in place
  • We currently have 4 page profile, which should make it easy for you to get started. We also have a website,facebook page & twitter account with many follows & friends, and the ability to provide any other information you need.
How this will help
This project will save us $2,397 , allowing us to pay schools fee's for 7 additional secondary school students.

Hatua Likoni would like to create a document that is welcoming to the public but gives a clear and concise picture of what we are all about. We are always looking for ways to get more people involved in our efforts to reduce poverty and unemployment rates in our community. We intend to use this document to share our story with new partners and potential donors who believe in our mission and want to further our efforts. The more people we can reach, the more support we can receive, leading to the more students we can sponsor to finish school.

Project plan

P
Prep: Distribution of Prep Materials
  • Volunteer Manager provides examples of existing communications and marketing materials such as links to website and social media, brochures, and other collateral
  • Volunteer Manager provides brand messaging guide and marketing strategy (if applicable)
  • Volunteer Manager communicates initial concept for deliverables to be created
1
Milestone 1: Information Gathering
  • Volunteer Manager and Professional connect to discuss goals of copywriting deliverables, target audience, and desired style and tone of writing
2
Milestone 2: First Draft
  • Professional shares first drafts of copy with Volunteer Manager for feedback with respect to style, tone, clarity, and length
3
Milestone 3: Finalize Copy
  • Professional incorporates feedback and submits final copy for review
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About the org

Hatua Network
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Posted by
Judith H.

Hatua Likoni - Communications & Development Coordi

Our mission

Hatua Network ends generational poverty by preparing promising, low-income youth to thrive in Kenya's workforce. Through scholarships, mentoring and career guidance, Hatua helps top students gain the skills, credentials and networks they need to lift themselves out of poverty.

What we do

To ensure our community's brightest youth reach their potential, Hatua Network provides scholarships to top students who cannot afford education. In 2023, Hatua supports 880 youth.

Holiday mentoring for high school students on life skills, civics and career guidance prepares our students for a successful transition through secondary to university. Once in higher education we pair each student with a professional working in the field he or she wishes to pursue. Mentors are tasked with helping students develop the skills, experience and networks they'll need to launch their own careers.

Through scholarships, mentoring and career guidance Hatua helps youth finish school and enter the workforce as professionals and responsible citizens. As a cohort of well-educated professionals who understand the challenges of poverty, have received help and know the importance of helping others, and see each other as one family despite their various ethnicities, Hatua's alumni will be uniquely positioned to help uplift our community through their economic activity and civic engagement.

Testimonials

Kari was very professional, flexible, and delivered great work! I'm so happy to have her assistance in the copy write project. She come highly recommended by our organization!
Judith H.
Judith H.

Hatua Likoni - Communications & Development Coordi

Copywriting Project

Great organization doing great work. I'm thrilled to have been a part of it in some small way!
Kari C.
Kari C.

Volunteer

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