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This project was completed on Oct 20, 2015
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Matched with Ellie A.
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See the Impact story
Logo Design & Visual Brand Identity
Shine Global Inc
Logo Design & Visual Brand Identity
Project details
What we need
- Consultation regarding the Organization's current branding and desired branding objectives
- Visual branding guidelines / style guide that include specific colors, fonts, and other graphic design elements to use in print and digital communications materials
- High-resolution logo delivered electronically (in formats for digital and print use)
What we have in place
- We know who we are marketing to – organizations and programs serving youth across the US - and that they are looking for this type of compelling content to help them connect with youth. We also have our organization logo and branding to build on as we want the program logo to be consistent with our organization’s existing visual branding. We also have amazing images and visuals from our films to work with.
How this will help
This project will save us $4,212 , allowing us to organize 150 screenings across the US, reaching 100s of children with our films & educational programs.
Shine Global has recently received funding to do a national screening series of our critically acclaimed documentaries across the US to reach youth who normally would not have the opportunity to see and interact with these films. Each film is accompanied by additional materials such as curricula, discussion guides, and art workshops, so that the youth viewers can delve deeper into the issues presented in each film while developing critical media literacy skills. We need to design a logo for this new program to help brand it and advertise it to youth programs in communities across the country.
Project plan
Posted by
Alexandra B.
Dir. of Marketing & Production
Our mission
Shine Global is dedicated to ending the exploitation & abuse of children worldwide through the production of films and other media that raise awareness, promote action, and inspire change.
What we do
Since our founding in 2005 as a non-profit film production company, Shine Global has given voice to some of the world’s most at-risk children, shared their stories, inspired millions of viewers, and won more than 30 major film awards, an Academy Award® for Best Documentary Short, an Academy Award® nomination for Best Documentary, Best Director Documentary at Sundance, and two Emmy Awards®.
Shine makes theatrically cinematic films that empower children to tell their stories in a manner that reveals hope within horror. Beyond providing viewers with an emotional film experience, we intend to move them to social action through our partnerships with non-profits working with the children documented.
Testimonials
Ellie was great to work with and very flexible as the project changed. Her designed also prompted a larger discussion about our visual branding in general - so we are very happy to have worked with her!
I really enjoyed working with Shine Global Inc and willing to do their future projects too. Ellie
