Gale's strategic plan identifies the steps needs to take to reach the end-of-year membership targets. However, she needs help turning her plan into a reality.
“My interest in food insecurity and risk of hunger is what drew me to this project. I thought it would be an engaging project that would allow me to share my skills while helping connect the organization with local seniors who face these issues. My grandmother was a recipient of Meals on Wheels in her community so I know firsthand how valuable this organization is for seniors and disabled adults who need home delivered meals.”
“I was able to research the issues, trends, and disparities regarding senior hunger; gather demographic data for senior community; and quantify the number of seniors impacted by food insecurity in Durham. This knowledge, combined with psychographic data from current members, allowed me to recommend a short term strategic plan for growing the Meals on Wheels of Durham member base 30% by the end of 2013.”
The comprehensive research, detailed analysis and actionable steps Jayme outlined has given Meals on Wheels of Durham a clear path to achieving its ultimate goal.
“Jayme is one of the hardest working people I have ever met. Our Membership Strategy Project with her was phenomenal. She interpreted the results of our annual client survey, researched Senior Hunger in general, in North Carolina, and in Durham. Her recommendations encompassed where to look for more clients as well as how to look for them. Jayme, along with Frank Pollock, matched with us for a second project.”
“Through volunteerism and service endeavors, I’ve been able to partner with others to solve problems, learn about issues I wouldn’t have considered on my own, and broaden my perspective regarding communal health and well-being. I believe donating my time and attention keeps me grounded and rounded while also allowing me to drive positive change.”
Jayme’s 50-hour project resulted in $12K saved for Meals on Wheels of Durham.