Press Release

Help Breast Cancer Action create a well-written, concise press release to announce an event, initiative, or partnership.
Breast Cancer Action
San Francisco, CA, USA
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Breast Cancer Action
San Francisco, CA, USA

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Posted April 20th

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Project Details

What We Need
  • 1-2 page press release that can be distributed to news outlets
Additional Details

We need a captivating press release about our upcoming annual event Drawing the Connections: An Art Auction and Community Gathering! The art auction showcases the work of over 40 artists from across the nation, and features a curated collection of pieces that focus on themes of breast cancer, womxn's rights, health justice, and other social justice causes. The virtual Community Gathering event is free to attend, and celebrates health justice and the artistic creativity or our community.

What We Have In Place
  • We currently have event details which will be crucial to the press release, which should make it easy for you to get started. We also have Meltwater media mgmt tool, & a Comms person for the project, and the ability to provide any other information you need.
How This Will Help
This project will save us $1,348 , allowing us to focus on our programmatic work to address and end breast cancer.

This event raises crucial funds for our work and a stellar press release explaining the event will illuminate how we are intentional in crafting this event: from the pieces we included to how we design the run of show, this event is rooted in our values. We need you to help communicate to the press and the public why this event is so unique, and why others should be excited to attend.

Project Plan

P
Prep: Information Gathering
  • Volunteer Manager and Professional discuss initiative, partnership, or event that Organization wishes to publicizes
  • Volunteer Manager shares existing marketing materials, mission statement, and program descriptions for Professional to incorporate into press release
1
Milestone 1: Press Release Writing
  • Professional writes draft of press release and shares with Volunteer Manager
  • Volunteer Manager gives feedback, which Professional incorporates
  • Professional delivers final version of press release
  • (Optional) Volunteer Manager incorporates Press Release into Press Kit
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About The Org

Breast Cancer Action
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Our Mission

Breast Cancer Action's mission is to achieve health justice for all women at risk of and living with breast cancer.

Testimonials

Marlyn is fast, flexible, media-savvy, such a strong writer, and easy to work with! Despite a full schedule with a new role, Marlyn took on our Press Release project and completed it with skill and ease. She captured the spirit of our event and our organization in her writing, and offered new ideas on how to pitch media that our team had not thought through. I highly recommend her work!
Tibby R.
Tibby R.

Communications Manager

Press Release Project

I loved working with Tibby. It's rare when an organization really invites you in, and although I was unable to join their business planning meeting, it was great to have the option. Tibby was completely open to ideas beyond the scope of the original request, which I was happy to provide. The organization does great work, and I was proud to make a small contribution. I recommend working with Tibby and Breast Cancer Action and would welcome the opportunity to do so again in the future.
Marlyn D.
Marlyn D.

Volunteer