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Logo Design & Visual Brand Identity

Help Chautauqua Safety Village elevate their visual identity with a new or refreshed logo, or other design choices such as colors, font styles, and graphics that reflect their mission and vision.
Chautauqua Safety Village
Ashville, NY, USA
Chautauqua Safety Village
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Chautauqua Safety Village
Ashville, NY, USA

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Graphic design

Posted March 23rd

Logo Design & Visual Brand Identity

Project details

What we need
  • Consultation regarding the Organization's current branding and desired branding objectives
  • Visual branding guidelines / style guide that include specific colors, fonts, and other graphic design elements to use in print and digital communications materials
  • High-resolution logo delivered electronically (in formats for digital and print use)
Additional details

There is no specific software we would like to use.

What we have in place
  • The work is for a healthy housing coalition which is a new group that promotes healthy housing conditions in Chautauqua County, New York. We are looking for a new logo and brand to go with it.

    Thank you!
How this will help
This project will save us $4,817 , allowing us to complete our goal of logo creation. We do not have funds to dedicate to it.

Completing this project will help the group launch the new Coalition to the community.

Project plan

P
Prep: Distribution of Prep Materials
  • Volunteer Manager provides Professional with current logo (if available), branding guidelines, and any existing marketing/communications materials
  • Volunteer Manager sends Professional examples of logos, brands, and design elements preferred, and links to website and social media pages
1
Milestone 1: Brainstorm
  • Professional and Volunteer Manager connect to discuss the branding goals, target audience, and preferred design elements
  • Professional and Volunteer Manager agree upon a style concept and the detailed scope of deliverables (e.g., logo, custom graphics, updated style guide, new style guide, etc.)
2
Milestone 2: Logo Design
  • Professional drafts up to three different logo designs and shares with the Volunteer Manager for feedback
  • Volunteer Manager selects one of the design options and provides feedback
  • Professional iterates upon the design for final delivery, including versions of the logo for different uses (e.g., black & white, full color, and formats for print and digital use)
  • Professional delivers the final version of the logo including specifications for usage (colors, size, etc.)
3
Milestone 3: Visual Branding Guidelines / Style Guide
  • Professional drafts the visual branding guidelines, which features the logo design and a specific set of colors, fonts, and any custom graphic elements to be incorporated in future communications
  • Volunteer Manager reviews the draft guidelines and provides feedback
  • Professional incorporates feedback and prepares the final version
  • If custom graphics are included in the agreed-upon scope of work, the Professional provides them in high-resolution formats for digital and print use
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About the org

Chautauqua Safety Village
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Education Disaster relief Youth development
Posted by
JD
Jessica D.

Executive Director

Our mission

The mission of the Chautauqua Safety Village is to promote the well-being of children and community members through a wide range of experiential safety training and services.

What we do

The Chautauqua Safety Village is a nonprofit organization that provides a realistic atmosphere where children can learn about safety in a hands-on environment. Our miniature town includes 26+ buildings, paved roads, sidewalks, street signs, a railroad crossing, streetlights, a four-way traffic signal, and more.

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