Social Media Set Up
Social Media Set Up
Project details
What we need
- Setup of professional social media profile(s) consistent with the Organization’s brand messaging in platforms like Facebook, Twitter, Linkedin, Instagram, etc.
- Training for the Organization’s staff on how to manage social media account(s)
Additional details
We are a non-profit fiber arts guild that needs to attract new and younger members though creative use of social media. We have Facebook, Twitter, Instagram, Reddit, Ravelry but no coordinated approach and most of the guild members who set these up (independently) and are using them are not engaged in a coordinated approach and are not conversant with hashtags. We need to train a corps of "social media" activists in the guild to manage these accounts to use them for the greatest impact.
What we have in place
- We currently have FB, Twitter, Instagram, Reddit, Ravelry, which should make it easy for you to get started. We also have 6 members interested in doing this project, and the ability to provide any other information you need.
How this will help
This project will save us $2,397 , allowing us to increase our community outreach and educational programming.
We are facing the same problem that many non-profit community organizations face - an aging membership and a stretched to the limit leadership team. We need to attract younger members and social media is extremely important in doing this. However, we need some training and guidance on having a coordinated and effective social media presence.
Project plan
Our mission
The Tucson Handweavers and Spinners Guild, a Fiber Arts Community, promotes creative expression and appreciation of the fiber arts to its diverse member base and the public through both virtual and direct meetings, workshops, community outreach, exhibitions and social media.
What we do
As one of the oldest Arts guilds in Tucson, THSG promotes and preserves the fiber arts and related disciplines through educational programming, community outreach and philanthropic endeavors. We host one of the largest libraries of fiber arts books and materials in the Southwest, sponsor workshops for the growth and development of our members and guests, engage in collaborative learning though discipline specific study groups, educate the public in the fiber arts through school and community outreach and provide a forum for our members to showcase and sell their creations.