Logo Design & Visual Brand Identity
Logo Design & Visual Brand Identity
Project details
What we need
- Consultation regarding the Organization's current branding and desired branding objectives
- Visual branding guidelines / style guide that include specific colors, fonts, and other graphic design elements to use in print and digital communications materials
- High-resolution logo delivered electronically (in formats for digital and print use)
Additional details
We have an existing logo that sort of works. We definitely need new brand colors and fonts - our current ones are very difficult to work with. We're also open to a refresh of the logo (at least some new colors that match the new brand colors).
What we have in place
- We currently have a logo and brand guide, which should make it easy for you to get started. We also have a website and examples of marketing materials, and the ability to provide any other information you need.
How this will help
This project will save us $4,817 , allowing us to invest in stipends for BIPOC and low-income workers attending our trainings to become business owners and create generational wealth for their families.
We do a lot of community outreach and events, both print and digital. Our current logo and brand guide is outdated and hard to work with. An updated brand will make it easier to produce effective marketing/communications materials and create a cohesive and consistent brand across our programs and materials.
Project plan
Our mission
Center for Community Wealth Building works to transform the current economic system to a more inclusive and equitable model that prioritizes democratically-owned and local, BIPOC-owned businesses, and leverages the economic engine of anchor institutions through their procurement, hiring, and investment practices to help close the racial wealth gap.