Logo Design & Visual Brand Identity

Help El Monte Promise Foundation, A Project of Communi… elevate their visual identity with a new or refreshed logo, or other design choices such as colors, font styles, and graphics that reflect their mission and vision.
El Monte Promise Foundation, A Project of Community Partners
El Monte, CA, USA
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El Monte Promise Foundation, A Project of Community Partners
El Monte, CA, USA


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Posted December 20th

Logo Design & Visual Brand Identity

Project Details

What We Need
  • Consultation regarding the Organization's current branding and desired branding objectives
  • Visual branding guidelines / style guide that include specific colors, fonts, and other graphic design elements to use in print and digital communications materials
  • High-resolution logo delivered electronically (in formats for digital and print use)
Additional Details

create a new logo for our parent committee group (we do not have one currently)

Logo should show have the committees
1. acronym: PAC
2. full name of committee. One logo in English the other with the Spanish translation: Parent Advisory Committee Spanish
Spanish: Comite Asesor de Padres
3. Image of parent with children doing an educational activity

What We Have In Place
  • We currently have examples, which should make it easy for you to get started. We also have our website can provide an idea of what we are seeking, and the ability to provide any other information you need.
How This Will Help
This project will save us $4,817 , allowing us to with the proceeds saved we will be able to allocate more towards our 2022 goal of opening scholars savings accounts for kindergartners

Our organizations goals is to involve our parents as much as possible in not only providing key feedback but also in the decision making. Having branding will allow for the committee to be easily distinguished and recognized in the community allowing for more engagement and involvement of other parents.

Project Plan

Prep: Distribution of Prep Materials
  • Volunteer Manager provides Professional with current logo (if available), branding guidelines, and any existing marketing/communications materials
  • Volunteer Manager sends Professional examples of logos, brands, and design elements preferred, and links to website and social media pages
Milestone 1: Brainstorm
  • Professional and Volunteer Manager connect to discuss the branding goals, target audience, and preferred design elements
  • Professional and Volunteer Manager agree upon a style concept and the detailed scope of deliverables (e.g., logo, custom graphics, updated style guide, new style guide, etc.)
Milestone 2: Logo Design
  • Professional drafts up to three different logo designs and shares with the Volunteer Manager for feedback
  • Volunteer Manager selects one of the design options and provides feedback
  • Professional iterates upon the design for final delivery, including versions of the logo for different uses (e.g., black & white, full color, and formats for print and digital use)
  • Professional delivers the final version of the logo including specifications for usage (colors, size, etc.)
Milestone 3: Visual Branding Guidelines / Style Guide
  • Professional drafts the visual branding guidelines, which features the logo design and a specific set of colors, fonts, and any custom graphic elements to be incorporated in future communications
  • Volunteer Manager reviews the draft guidelines and provides feedback
  • Professional incorporates feedback and prepares the final version
  • If custom graphics are included in the agreed-upon scope of work, the Professional provides them in high-resolution formats for digital and print use
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About The Org

El Monte Promise Foundation, A Project of Community Partners
Posted by
carmin h.

Scholars Savings Assistant

Our Mission

Our MISSION is to ensure a college-ready culture in the El Monte region and surrounding communities.
Our VISION is a community that supports its children to reach their full potential.

What We Do

THE EL MONTE PROMISE FOUNDATION is a non-profit organization that unites the community's efforts to create a seamless cradle-to-college pathway in the greater El Monte region. This locally-run effort unites parents, students, and community leaders from school districts, colleges, local governments, businesses, non-profits, and private foundations to actively coordinate systems and mobilize resources for the educational benefit of local students.

These efforts ensure that the community works together as a whole to increase the expectation that all students can attend and succeed in college.