Email Marketing Copywriting

Help Legacy Reef Foundation engage their community with an email series that gets their message across in a clear and compelling way.
Legacy Reef Foundation
Kailua Kona, HI, USA
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Legacy Reef Foundation
Kailua Kona, HI, USA


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Posted November 24th

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Project Details

What We Need
  • Well written copy for an email series (3-5 emails), or significant edits to an existing campaign
Additional Details

The purpose is to inform supporters of how we are pivoting and changing to face the post pandemic realities. The series would follow the email we sent in May summarizing what was accomplished, and the general direction of the organization post pandemic. This series will introduce new board members, new projects and new partnerships.

What We Have In Place
  • We currently have 5 main ideas we want to communicate within the span of a tim, which should make it easy for you to get started. We also have Network for Good as the marketing software, and the ability to provide any other information you need.
How This Will Help
This project will save us $3,002 , allowing us to revitalize the organization and the volunteers with a sense of purpose.

We need to restart after the lull experience during the pandemic. We would like to communicate a sense of hope and moving forward with the mission - the strategy has been adapted to realities but the mission stays the same

Project Plan

Prep: Distribution of Prep Materials
  • Volunteer Manager provides examples of existing communications and marketing materials such as links to website and social media, brochures, and other collateral
  • Volunteer Manager provides brand messaging guide and marketing strategy (if applicable)
Milestone 1: Information Gathering
  • Volunteer Manager and Professional connect to discuss goals of email marketing, target audience, and desired style and tone of writing
Milestone 2: First Draft
  • Professional shares first drafts of email copy with Volunteer Manager for feedback with respect to style, tone, clarity, and length
Milestone 2: Finalize Copy
  • Professional incorporates feedback and submits final copy for review
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About The Org

Legacy Reef Foundation
Posted by
Susanne O.

Executive Director

Our Mission

At the Legacy Reef Foundation, we aim to work with local communities to plan, develop, and support coral reef restoration projects throughout the world.

What We Do

Coral reef restoration & education, empowering communities who depend on the reefs for their daily sustenance, to restore those reefs. Feeding communities one reef at a time.