Social Media Set Up

Help Emotion Literacy Advocates develop an online presence by creating a social media account on the right platform for their needs and teach them how to manage their accounts.
Emotion Literacy Advocates
Seattle, WA, USA
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Emotion Literacy Advocates
Seattle, WA, USA

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Posted November 22nd

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Project Details

What We Need
  • Setup of professional social media profile(s) consistent with the Organization’s brand messaging in platforms like Facebook, Twitter, Linkedin, Instagram, etc.
  • Training for the Organization’s staff on how to manage social media account(s)
Additional Details

We have two outlets for social media: instagram and YouTube...we need help with navigating YouTube...viewership is growing gradually, though we could benefit from better organization of how our offerings display, so that people who visit the channel will know what's there and why, upon their arrival. The home page only lists some of our uploads and we need assistance with how to change that on the home page to point to all the content uploads or how to make sure the landing page includes all.

What We Have In Place
  • We currently have an active YouTube channel for Emotion Literacy Advocates, which should make it easy for you to get started. We also have a solid, consistent start with this outlet, and the ability to provide any other information you need.
How This Will Help
This project will save us $2,397 , allowing us to focus more of our time and energy on scripting, filming and production to sustain consistency with ELA's YT Channel.

We are, gradually, going from pre-dominantly non-virtual or semi-virtual methods of outreach with our resources to almost exclusively virtual. By tapping into this social media outlet more strategically in more technically adept ways, we can increase our visibility so more people become aware of our resources.

Project Plan

P
Prep: Information Gathering & Goal Setting
  • Professional and Volunteer Manager connect to discuss the Organization's goals, target audience, and preferred social media channels (if any)
  • Volunteer Manager shares existing website, marketing messages for branding purposes, branding materials, logo and/or key images
  • Professional and Volunteer Manager agree on the best social media platform(s) to use
1
Milestone 1: Social Media Account Setup
  • Professional establishes social media accounts, completes “About Us” pages, and uploads logo and/or key images
  • Professional links the Organization’s website to the social media accounts (if applicable)
  • Volunteer Manager provides feedback, which Professional incorporates
2
Milestone 2: Social Media Training & Handover
  • Professional trains Volunteer Manager how to manage social media accounts and answers any questions
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About The Org

Emotion Literacy Advocates
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Posted by
Pamela S.

Principal Artist/Producer

Our Mission

Emotion Literacy Advocates, a non-profit organization, is dedicated to creating learning forums for insight into emotion through language and the arts.

What We Do

Emotion Literacy Advocates creates and produces innovative multi-media learning tools that incorporate the language arts, theatre, music and science to address cultural and environmental issues with self & social awareness. Specially designed programs serve diverse individuals and groups through learning institutions, social service agencies and through broadcast media outlets.

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