Brochure Writing

Help Art on Wheels create or update copy for a brochure to revamp their marketing materials and highlight their impact for key current and potential stakeholders.
Art on Wheels
Richmond, VA, USA
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Art on Wheels
Richmond, VA, USA

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Writing

Posted October 31st

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Project details

What we need
  • Ready-to-publish copy for a brochure
  • Collateral, to be used in conjunction with the Brochure Graphic Design project, for new marketing materials
Additional details

Our organization currently has a brochure, but it is in need of an update. We need the brochure to communicate what we do and be concise. The current brochure is very text heavy and hard to read.

What we have in place
  • We currently have an old brochure, which should make it easy for you to get started. We also have other promotional materials, an updated website, and the ability to provide any other information you need.
How this will help
This project will save us $2,397 , allowing us to continue serving our communities through engaging arts experiences.

Our organization has gone through a leadership change and is in the process of updating all of our materials to better reflect our goals. We want everything we put forward to clearly communicate who we are and what we do.

Project plan

P
Prep: Distribution of Prep Materials
  • Volunteer Manager communicates theme, details and tone of content to be included
  • Volunteer Manager provides example(s) of existing brochure to be revamped and/or other marketing collateral to use as inspiration, if applicable
  • Volunteer Manager provides brand messaging guide and general marketing strategy, if applicable
1
Milestone 1: Information Gathering
  • Professional and Volunteer Manager meet to discuss goals of brochure, including target audience(s), style and tone preferences and parameters
2
Milestone 2: First Draft
  • Professional shares first draft of copy with Volunteer Manager for feedback, especially with respect to style, tone, and clarity
3
Milestone 3: Finalize Copy
  • Professional incorporates feedback and submits final copy for review
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About the org

Art on Wheels
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Posted by
Kathleen O.

Interim Executive Director

Our mission

Art on Wheels enriches lives by sharing diverse artistic experiences in communities with limited access to the arts.

Testimonials

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