Mission, Vision & Values

Help WellAWARE Neighborhood Healthcare Advocates capture the guiding principles of the organization in a compelling and concise way with new or updated key messaging.
WellAWARE Neighborhood Healthcare Advocates
Charlottesville, VA, USA
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WellAWARE Neighborhood Healthcare Advocates
Charlottesville, VA, USA


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Posted October 26th

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Project Details

What We Need
  • Review of existing mission, vision and/or values
  • Analysis of the existing programs and any future plans
  • Strategic consultation surrounding the existing functions and the core needs the Organization seeks to address
  • Freshly written mission, vision & values statements
What We Have In Place
  • We currently have a staff member committed to this project, which should make it easy for you to get started. We also have an idea of the message we want to convey, and the ability to provide any other information you need.
How This Will Help
This project will save us $7,248 , allowing us to serve clients by providing staff interventions, healthy food deliveries, and/or transportation reimbursement for medical appts.

We are a startup community health program with excellent goals and vision, but without a concise mission statement. With a clear statement of our mission and values, we can better present ourselves to potential clients, funders, and partners, so that we can offer our services as widely as possible.

Project Plan

Prep: Distribution of Prep Materials
  • Volunteer Manager provides the Professional with existing mission, vision and/or values, as well as annual reports and other relevant background materials
Milestone 1: Information Gathering & Outline
  • Professional and Volunteer Manager connect to discuss prep materials, the current vision, and future plans
  • Professional creates an outline for the mission, vision & values and incorporates any feedback from the Volunteer Manager
Milestone 2: First Draft
  • Professional shares the first draft
  • Volunteer Manager provides feedback which the Professional incorporates
Milestone 3: Final Draft
  • Professional delivers finalized, copy-edited version to the Volunteer Manager
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About The Org

WellAWARE Neighborhood Healthcare Advocates
Our Mission

WellAWARE is a neighborhood-based Community Health Worker program that aims to help medically underserved communities overcome obstacles to good health and healthcare. We believe that equitable heath care is a fundamental human right.

What We Do

Our Community Health Workers meet with clients wherever they are in their health journey. With tailored action plans, we address individual and community barriers to good health, such as transportation problems, lack of internet at home, and distrust of the medical establishment. We help clients navigate the health system to find providers they trust, care they can afford, and access to all needed services.


It was so helpful to work with Dawn, from beginning to end. I had some rough ideas about Mission, Vision, and Value Statements, and she helped to hone them into excellent final versions that are professional, convey the real spirit of our program, and highlight what is special about us. We would never have gotten to such a polished finished "product" without Dawn's wisdom and expertise. She also helped me understand the functions of each type of statement, as well as why these are so important for our organization. I highly recommend working with her. She
Betsy P.
Betsy P.


Mission, Vision & Values Project

Betsy was wonderful to work with. She brought a strong draft to our first meeting which really helped accelerate the project. She was open to input, responsive, and made decisions to keep things moving along. I would recommend working with her and WellAWARE.
Dawn K.
Dawn K.

Executive Coach, Facilitator, Strategy Development

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