Social Media Set Up

Help Bighorn Basin Paleontological Institute develop an online presence by creating a social media account on the right platform for their needs and teach them how to manage their accounts.
Bighorn Basin Paleontological Institute
Philadelphia, PA, USA
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Bighorn Basin Paleontological Institute
Philadelphia, PA, USA

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Posted October 21st

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Project Details

What We Need
  • Setup of professional social media profile(s) consistent with the Organization’s brand messaging in platforms like Facebook, Twitter, Linkedin, Instagram, etc.
  • Training for the Organization’s staff on how to manage social media account(s)
Additional Details

We would like help making better use of our LinkedIn. As the Development Director, I've recently been making more professional contacts that are looking at my LinkedIn and that of our Executive Director. We'd love some help to look like we'd make great contacts and professional partners to those who are using this to decide if we are worth connecting with!

What We Have In Place
  • We currently have LinkedIn accounts & a website, which should make it easy for you to get started. We also have great staff, and the ability to provide any other information you need.
How This Will Help
This project will save us $2,397 , allowing us to do more science and outreach!

So many people make a decision about you based on your social media presence and we are lacking in our ability to use LinkedIn professionally! We need help representing ourselves and our organization on this platform.

Project Plan

P
Prep: Information Gathering & Goal Setting
  • Professional and Volunteer Manager connect to discuss the Organization's goals, target audience, and preferred social media channels (if any)
  • Volunteer Manager shares existing website, marketing messages for branding purposes, branding materials, logo and/or key images
  • Professional and Volunteer Manager agree on the best social media platform(s) to use
1
Milestone 1: Social Media Account Setup
  • Professional establishes social media accounts, completes “About Us” pages, and uploads logo and/or key images
  • Professional links the Organization’s website to the social media accounts (if applicable)
  • Volunteer Manager provides feedback, which Professional incorporates
2
Milestone 2: Social Media Training & Handover
  • Professional trains Volunteer Manager how to manage social media accounts and answers any questions
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About The Org

Bighorn Basin Paleontological Institute
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Posted by
Devon F.

Director of Development

Our Mission

The Bighorn Basin Paleontological Institute is a nonprofit organization dedicated to paleontology and earth science research, education, and outreach. We harness the universal appeal of dinosaurs and paleontology to engage people of all interest levels and backgrounds to promote the earth and natural sciences.

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