Website Content Plan

Help GripTape get organized for their website development project by identifying what types of information and images they need, and creating a plan to pull it all together.
GripTape
New York, NY, USA
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GripTape
New York, NY, USA

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Posted November 18th

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Project details

What we need
  • A document outlining each page and section of the website, with descriptions of written and visual content for each
  • An assessment of the written content, specifically indicating where written content is final, draft (needs editing), or needs to be written from scratch
  • An assessment of the visual content, specifically indicating which visual assets are ready and which need to be created or sourced
  • Advice on how to collect content from other places (e.g., marketing materials, grant proposals, event photos, etc.) and edit it for the website
  • Note: This project is for content planning only. For additional support, see the Website Creation: Build a Brand New Site bundle
Additional details

We have an existing Wordpress site (https://griptape.org/) that we want to improve and build anew on Squarespace. We've just completed a website audit on two of the highest priority pages. We want to move much of the information on the current site to the new one, but we know it needs to be edited and redesigned to create a more engaging, inspiring site for users. I need help figuring out how to think about which content is valuable for the new site and which content drags it down.

What we have in place
  • We currently have an existing website with ample text and visuals, which should make it easy for you to get started. We also have a completed website audit, and the ability to provide any other information you need.
How this will help
This project will save us $1,636 , allowing us to directly support more youth in our upcoming programs.

We are a small nonprofit that provides supports for learning opportunities to teens who lack access to rich learning in their communities. We want to inspire youth to seize control of their own learning and chart their paths to success.

In turn, we study the outcomes of these experiences on young people, and we want to excite other orgs, potential partners, and funders about our work. Creating a content plan will enable us to rebuild our site to be more engaging, inspiring, and user-friendly.

Project plan

P
Prep: Introduction & Kick-Off
  • Volunteer Manager explains website goals and primary audience
  • Volunteer Manager shares examples of other websites they like and sends any existing content and visual assets to Volunteer
  • Volunteer asks questions to get a full understanding of website content needs
  • Volunteer creates rough outline of website pages and content sections that content will be needed for
  • Both parties review our pro-tips for Organizations and Volunteers to ensure the project is set up for success
1
Milestone 1: Review Draft Plan
  • Volunteer provides draft of the website content plan, including a description of the type of written and visual content needed for each page or section on the site
  • Volunteer makes suggestions as to which existing content from other materials (grant proposals, fliers, etc.) can be used for each section
  • Volunteer and Volunteer Manager discuss plan and identify the status of the written and visual content (i.e., which elements are final, which are in draft form and need editing, and which do not exist yet and need to be written or sourced)
  • Up to 2 rounds of feedback
2
Milestone 2: Review Final Plan
  • Volunteer and Volunteer Manager meet to review the content plan to make sure that all required content has been identified and the flow of information on the website will be clear and compelling
  • (Optional): The Volunteer may offer to proofread and/or edit the draft written content, and/or may offer to help the Volunteer Manager source images and other visual assets for the website.
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About the org

GripTape
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Posted by
Catherine H.

Chief Operating Officer

Our mission

GripTape envisions a future in which youth-driven learning is a powerful force, playing a greater role for young people than that of formal learning environments. A world where all young people have the opportunity to pursue their own interests; demonstrate their confidence and competence by seizing their own learning; and where youth demand and are afforded respect for their own learning pursuits.

We offer youth-driven learning experiences through resources, respect, and authority for teenagers who have interests but often lack resources and opportunities so that they can pursue their interests and develop greater agency.

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