Copywriting

Help Advocates for Children and Youth express their voice and articulate their key messages with well-written and compelling marketing and communications materials.
Advocates for Children and Youth
Baltimore, MD, USA
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Advocates for Children and Youth
Baltimore, MD, USA

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Posted October 19th

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Project Details

What We Need
  • Well-written and compelling copy for marketing or communication materials; examples include a brochure, blog post, one-pager/fact sheet, fundraising/promotional materials
  • Messaging that is consistent with brand identity, public relations strategy and communications objectives
Additional Details

We need a seasoned volunteer with great writing and copyediting skills to scale back a voluminous impact report from 14 to 6 pages. The report will accompany our year-end fundraising ask. We will also need copy for a brief interactive presentation created in CANVA for no more than 10 slides based on the newly revised copy. The slides are topline only (highlighting important points) with compelling data and emotive use of words.

What We Have In Place
  • We currently have draft text, which should make it easy for you to get started. We also have branding guide, and the ability to provide any other information you need.
How This Will Help
This project will save us $4,212 , allowing us to continue to focus on our initiatives to help Maryland's children.

This project will help us demonstrate our IMPACT to current and potential donors as well as funders.

Project Plan

P
Prep: Distribution of Prep Materials
  • Volunteer Manager provides examples of existing communications and marketing materials such as links to website and social media, brochures, and other collateral
  • Volunteer Manager provides brand messaging guide and marketing strategy (if applicable)
  • Volunteer Manager communicates initial concept for deliverables to be created
1
Milestone 1: Information Gathering
  • Volunteer Manager and Professional connect to discuss goals of copywriting deliverables, target audience, and desired style and tone of writing
2
Milestone 2: First Draft
  • Professional shares first drafts of copy with Volunteer Manager for feedback with respect to style, tone, clarity, and length
3
Milestone 3: Finalize Copy
  • Professional incorporates feedback and submits final copy for review
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About The Org

Advocates for Children and Youth
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Posted by
Carol W.

Director of Communications

Our Mission

Advocates for Children and Youth builds a strong Maryland by advancing policies and programs to ensure children and families of every race, ethnicity, and place of birth achieve their full potential.

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