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This project was completed on Feb 11, 2022
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Matched with Ian M.
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See the Impact story
Storytelling
Help Helping the Aging, Needy, and Disabled Inc. (HAND) enhance their annual reports, grant applications, and other marketing materials with compelling narratives about their organization’s mission, activities, and achievements.
Helping the Aging, Needy, and Disabled Inc. (HAND)
Austin, TX, USA
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Helping the Aging, Needy, and Disabled Inc. (HAND)
Austin, TX, USA
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Storytelling
Project details
What we need
- A compelling narrative, or set of stories
- Persuasive copy that can be used in appeals to donors, annual reports, grant applications, and media relations
- Popular examples: Organization's founding story, a program achievement or milestone, a look back at the past few years, organizational backgrounder, etc.
- Note: This project is not intended to support your general content planning or marketing but there are several projects in our Marketing & Communications category which are a good fit!
Additional details
We are looking for new and compelling ways to share the story of the need and importance of in home care for seniors and those who are living with disabilities.
What we have in place
- We currently have several client stories and testimonials, which should make it easy for you to get started. We also have statistical data with regard to services provided, and the ability to provide any other information you need.
How this will help
This project will save us $2,397 , allowing us to We will provide approximately 100 hours of free care to someone in need who is living in poverty and could not otherwise afford the assistance they need.
We have found that in home care is extremely difficult to fundraise for as it doesn't seem to be of value until we have a personal experience that drives the need for these services home. We are hopeful that from this project will be able to produce a new compelling angle or endearing quality that we have been missing.
Project plan
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Posted by
Marsha W.
Executive Director
Our mission
To nourish and enrich the lives of the homebound and other people in need through services that promote dignity and independent living.
Testimonials
(No testimonial has been submitted by Marsha)
(No testimonial has been submitted by Ian)
