Website Copywriting

Help City of Fairfax Theatre Company improve their visibility in web search results by refreshing their website with clear and engaging copy that incorporates search engine optimization keywords.
City of Fairfax Theatre Company
Fairfax, VA, USA
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City of Fairfax Theatre Company
Fairfax, VA, USA


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Posted October 10th

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Project Details

What We Need
  • Tightly-written web copy of up to to eight pages of 200-300 words each
  • The opportunity to work closely with an experienced, SEO literate copywriter
Additional Details

We just had a website audit and want to begin the process of revamping our website.

What We Have In Place
  • We currently have a website audit and new site map, which should make it easy for you to get started. We also have lots of volunteers, and the ability to provide any other information you need.
How This Will Help
This project will save us $6,073 , allowing us to spend more money on productions.

We have been wanting to re-do our website for several years. We're ready to go with a new site map but need some help getting the wording setup

Project Plan

Prep: Review of Current Materials
  • Volunteer Manager and Professional meet to review Organization's website or website plan, discuss goals, and align expectations
  • Volunteer Manager and Professional discuss the brand positioning and communications plan (if available), the purpose, key messages, desired tone and target audience
  • Volunteer Manager and Professional agree on a schedule for completion
  • Volunteer Manager provides Professional with any existing materials and content strategy to begin writing
  • Both parties review our pro-tips for Organizations and Volunteers to ensure the project is set up for success
Milestone 1: Draft
  • Professional drafts SEO-optimized website copy and sends to Volunteer Manager for review
  • Professional and Volunteer Manager review copy (up to two rounds of review and revision)
Milestone 2: Final Draft
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About The Org

City of Fairfax Theatre Company
Our Mission

City of Fairfax Theatre Company enriches, educates and connects our community through theatre programming for all ages.

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