Short Video Creation Training

Help Caribbean Museum Center for the Arts learn how to create compelling videos to showcase their great work.
Caribbean Museum Center for the Arts
Frederiksted, VI, USA
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Caribbean Museum Center for the Arts
Frederiksted, VI, USA

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Posted September 29th

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Short Video Creation Training

Project Details

What We Need
  • Training on how to create video content for web and specific social media channels, including Facebook, Instagram, and YouTube
  • List of recommendations and best practices for shooting a video
  • Instructions for how to post videos to respective social media platforms
Additional Details

I am the new Education Coordinator for CMCArts. I just started. I am trying to get the art museum to move away from flyers/images only on social media and instead using short videos to help explain upcoming workshops to help entice viewers to register. We have website, FB page, Instagram, Tweeter, Youtube accounts. I have recently made a TikTok account for the museum and have posted 2 videos. I am interested in learning best practices. I am also trying to market to youth.

What We Have In Place
  • We currently have FB page, Instagram, Youtube, Tweeter, TikTok, which should make it easy for you to get started. We also have cell phone and Nikon P900 to shoot video., and the ability to provide any other information you need.
How This Will Help
This project will save us $2,397 , allowing us to use the money towards youth fine arts workshops.

I want to change our marketing strategy through videos. By creating interesting videos to help advertise our upcoming workshops especially for youth/students I hope to see our numbers increase. Currently we offer youth workshops for free and also low-cost $10- $20 and they are not full.

Project Plan

P
Prep: Information Gathering & Goal Setting
  • Volunteer Manager and Professional agree on how to focus training
  • Volunteer Manager and Professional connect to discuss video objectives, target audience, and platform(s) for videos to be published
  • Volunteer Manager shares with Professional budget and time available for this project (if applicable)
1
Milestone 1: Training Plan Creation
  • Professional prepares a detailed training plan outlining topics to be covered and structure of training
  • Volunteer Manager provides feedback which Professional incorporates
2
Milestone 2: Video Shoot Training
  • Professional trains Volunteer Manager how to record video(s)
  • Professional shares tips and best practices for creating videos - including necessary equipment, determining location/background settings, camera placement, etc.
  • Professional shares apps/tools that can be used to record videos
3
Milestone 3: Sharing Videos
  • Professional instructs Volunteer Manager how to post videos directly to each specified social media platform
  • Professional remains available for follow up questions for up to two weeks
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About The Org

Caribbean Museum Center for the Arts
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Posted by
Jessica W.

CMCArts Education Coordinator

Our Mission

To exhibit the Caribbean arts in an interactive environment that promotes creativity.

To preserve, promote and exhibit the arts of the Caribbean Community and provide an interactive environment that encourages children, youth and adults to learn positive forms of expression. To offer creative learning experiences that foster an understanding of the rich cultural and artistic traditions of the Caribbean.

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