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Social Media Content Calendar

Help Transgender, Gender Variant and Intersex Justice … get a social media account up and running with 4 weeks of scheduled content ready to post, and a content calendar template they can use for months to come.
Transgender, Gender Variant and Intersex Justice Project (TGIJP)
San Francisco, CA, USA
Transgender, Gender Variant and Intersex Justice Project (TGIJP)
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Transgender, Gender Variant and Intersex Justice Project (TGIJP)
San Francisco, CA, USA

1

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18 Followers
Cause
Gender equity & justice
Skills
Digital marketing Social media

Posted September 23rd

Social Media Content Calendar

Project details

What we need
  • A 4-week content calendar for one social media platform, including graphics & copy (12-20 posts, or as agreed upon by both parties)
  • A content calendar template that can be used to plan out posts in the future
What we have in place
  • We currently have ideas for where to source content, which should make it easy for you to get started. We also have raw materials, and the ability to provide any other information you need.
How this will help
This project will save us $4,212 , allowing us to continue to focus on providing resources for incarcerated trans people

this project is important because I am a one person communications team and really need help to strengthen our social media presence. this project will help set the tone for moving forward until I can get a team.

Project plan

0
Prep: Audit & Planning
  • Volunteer Manager shares social media credentials and existing marketing materials with Professional
  • (If applicable) Professional audits existing social media account to determine which content types are performing best
  • Volunteer Manager and Professional discuss & agree upon target audiences, content types, and posting frequency
1
Milestone 1: Calendar Structure Creation
  • Professional uses Google Sheets, Excel, Airtable, or comparable software to set up content calendar structure
  • Volunteer Manager reviews and provides feedback, which Professional incorporates
2
Milestone 2: Content Creation
  • Volunteer Manager shares raw materials (photos, quotes, stories, etc) that Professional needs to create content
  • Professional creates up to 4 weeks’ worth of social media posts (approximately 12-20 posts) and inputs into calendar
  • Volunteer Manager reviews and provides feedback, which Professional incorporates
3
(Optional) Milestone 3: Content Scheduling / Software Setup
  • Professional connects Organization’s social media account to a scheduling software like Buffer or Hootsuite
  • Professional sets up and schedules up to 4 weeks of posts in scheduling software
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About the org

Transgender, Gender Variant and Intersex Justice Project (TGIJP)
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Causes
Gender equity & justice Civil rights Community & economic development
Posted by
ed
eli d.

communications director

Our mission

TGI Justice Project is a group of transgender, gender variant and intersex people-inside and outside of prisons, jails and detention centers-creating a united family in the struggle for survival and freedom.

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