Website Audit

Help MASSCreative assess whether or not their current website is optimally supporting its mission and goals, and outline the scope for needed changes and improvements.
MASSCreative
Boston, MA, USA
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MASSCreative
Boston, MA, USA

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Posted September 16th

Project Details

What We Need
  • Feedback on the current website’s layout, user functionality, mobile-friendliness, visual design, content, and other key features
  • Clear articulation of the Organization’s goals for the website
  • Recommendations for improvements to help achieve the Organization’s desired goals
  • Note: If you are looking for a more specific, in-depth audit of your website's design and usability, try our Website Usability Audit project
Additional Details

We are ready to get a new website but as part of the process we want to know what we needs improvement!

What We Have In Place
  • We currently have eager staff ready to make this happen!, which should make it easy for you to get started. We also have google analytics, and the ability to provide any other information you need.
How This Will Help
This project will save us $4,762 , allowing us to help raise more funding and support for our advocacy work.

Our website is a primary way arts advocates engage with us but right now we know we aren't putting our best foot forward. Helping us chart our next steps and plan for making our website more accessible, mission forward and helpful to members.

Project Plan

P
Prep: Goal Setting
  • Volunteer Manager provides overview of current website and any past analysis
  • Professional connects with Volunteer Manager for a brainstorming/overview session and gathers information on the Organization’s goals, target audiences and desired functionality or uses of the website
  • Professional and Volunteer Manager outline next steps and timeline for the project
  • Both parties review our pro-tips for Organizations and Volunteers to ensure the project is set up for success
1
Milestone 1: Initial Review & Feedback
  • Professional reviews current website pages, site map, any past statistical research into site performance and available traffic data
  • Professional analyzes current site layout, visuals and content, and delivers a draft document detailing the strategies, objectives and recommended tactics for proposed changes to the website
  • Volunteer Manager reviews draft and provides feedback to the Professional
2
Milestone 2: Final Website Audit
  • Professional delivers final strategy to the Organization after incorporating feedback, and provides recommendations for future overhaul or redesign efforts, based on staff capacity and budget
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About The Org

MASSCreative
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Our Mission

MASSCreative works to build a more vibrant, healthy,and equitable Massachusetts. We organize the arts and cultural community to bring more resources and support to the sector.

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