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Storytelling

Help Bay Area Women's Center enhance their annual reports, grant applications, and other marketing materials with compelling narratives about their organization’s mission, activities, and achievements.
Bay Area Women's Center
Bay City, MI, USA
Bay Area Women's Center
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Bay Area Women's Center
Bay City, MI, USA

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Cause
Violence prevention
Skills
Marketing Writing

Posted September 13th

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Storytelling

Project details

What we need
  • A compelling narrative, or set of stories
  • Persuasive copy that can be used in appeals to donors, annual reports, grant applications, and media relations
  • Popular examples: Organization's founding story, a program achievement or milestone, a look back at the past few years, organizational backgrounder, etc.
  • Note: This project is not intended to support your general content planning or marketing but there are several projects in our Marketing & Communications category which are a good fit!
Additional details

For our upcoming fall newsletter, we would like to include a survivor story so readers can see why our mission is important and how important our services are. Typical survivor stories feature women and children as survivors of domestic violence or sexual assault. Our goal is to tell the story, then reveal at the end that the survivor is a non-typical survivor, perhaps a male or someone with a disability.

What we have in place
  • We currently have survivor story details, which should make it easy for you to get started. We also have past survivor stories and quotes, and the ability to provide any other information you need.
How this will help
This project will save us $2,397 , allowing us to focus our time and resources on engaging the community in educational activities.

Our mission is to eliminate domestic violence and sexual assault. One way we can do that is by engaging the community in our mission by sharing survivor stories. It's easy to talk about the issues and share facts and data, but putting a face and voice to the issues is what truly gets people involved. We need people to be vocal about our agency and the injustices of domestic and sexual violence.

Project plan

P
Prep: Information Gathering
  • Volunteer Manager and Professional discuss the objectives of project and key audiences
  • Volunteer Manager provides Professional with relevant background materials (e.g., annual reports, white papers, brochures, organizational history)
1
Milestone 1: Storytelling Framework
  • Professional presents and discusses primary story angle(s) to the Volunteer Manager
  • Volunteer Manager facilitates interviews between Professional and individuals willing to share their story (if applicable)
2
Milestone 2: Document Creation
  • Professional shares draft with Volunteer Manager
  • Volunteer Manager provides Professional with up to two rounds of feedback
3
Milestone 3: Wrap-Up
  • Professional submits final version
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About the org

Bay Area Women's Center
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Causes
Violence prevention Gender equity & justice Human services
Posted by
Lindsay R
Lindsay R.

Director of Development

Our mission

The mission of the Bay Area Women's Center is to eliminate domestic violence and sexual assault. BAWC provides free-of-charge crisis intervention, advocacy and safe haven to victims of domestic violence and sexual assault; and violence prevention education to the community; while actively pursuing social change.

Testimonials

Read the Impact Story
It was great to work with Kathleen. She quickly produced the written piece and her revisions took to mind every one of my suggestions and edits.
Lindsay R.
Lindsay R.

Director of Development

Storytelling Project

I truly enjoyed the experience of working on this project as well as with Lindsay and the BAWC.
Kathleen D.
Kathleen D.

Volunteer

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