Help PACEM bring marketing materials to life with a compelling visual or a custom illustration that conveys the defining characteristics of their organization.
Charlottesville, VA, USA
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Charlottesville, VA, USA


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Posted September 10th

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Project Details

What We Need
  • A high-resolution digital version of an illustration that can be used across multiple channels (web, print, and/or merchandising)
Additional Details

PACEM's services have expanded to include multiple programs - a big change for a little nonprofit! Community members and service partners are struggling to understand how all the parts fit together. We need a better way to show people that each part is unique and independent, and all are operating simultaneously. Since our communication so far has been verbal and textual, a visual illustration seems like the missing piece.

What We Have In Place
  • We currently have a website summarizing services, FB/IG, and pro photos, which should make it easy for you to get started. We also have in-house visualized flowcharts/workflows, and the ability to provide any other information you need.
How This Will Help
This project will save us $4,212 , allowing us to attend a national conference on homelessness, and pay for important service trainings that improve our care for clients.

We want service partners to know how to help us do this essential work of sheltering the community's most vulnerable. We want individuals in crisis to know what services we provide and how to access them. We want to clarify our boundaries/limitations, as well, so we can focus on our core mission services.

Project Plan

Prep: Distribution of Prep Materials
  • Volunteer Manager sends Professional existing branding or marketing materials
  • Volunteer Manager provides Professional with relevant background information on the Organization, mission, and core values
Milestone 1: Brainstorm
  • Professional and Volunteer Manager meet to discuss goals, target audience, and how the illustration will be utilized
  • Volunteer Manager and Professional align expectations for the initial drawings and agree upon a timeline
Milestone 2: Preliminary Sketching
  • Professional drafts and presents three concepts for the Organization’s illustration
  • Volunteer Manager chooses a favorite concept and provides up to two rounds of feedback, which the Professional uses to refine the Illustration
Milestone 3: Presentation of Deliverables
  • Professional delivers a final version of the Illustration in digital form
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About The Org

Posted by
Liz N.

Case Manager

Our Mission

PACEM believes that a welcoming, safe place to shelter is the first step to addressing the crisis of homelessness: shelter saves lives. Sharing a compassion for our neighbors in crisis, we bring the members of nearly 80 congregations and groups together each winter to address the need for shelter in our community. In addition to a hot meal and a warm bed, we provide housing-focused, whole-person case management to help each guest find their way back home.

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