Elevator Pitch Coaching

Help Arts Council for Long Beach win over new donors and supporters with a refined 60-second pitch that covers the essential information about their work and includes a request for support.
Arts Council for Long Beach
Long Beach, CA, USA
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Arts Council for Long Beach
Long Beach, CA, USA


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Posted January 11th

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Project Details

What We Need
  • Document outlining feedback on pitch delivery with suggested next steps and/or resources
  • A script for a 1-minute verbal pitch that communicates your Organization's mission, work, and why people should care
Additional Details

this pitch needs to be adaptable for staff and board, used for advocacy and fundraising

What We Have In Place
  • We currently have new vision, mission, values and strategic plan, which should make it easy for you to get started. We also have branding guidelines and robust site, and the ability to provide any other information you need.
How This Will Help
This project will save us $1,792 , allowing us to provide more art supplies in for children.

Sharing specific stories about how donations, grants and commissions translate into tangible benefits for the community we serve is one of the most effective ways of showing our supporters how much we appreciate them, and of encouraging them to keep giving.

Project Plan

Prep: Initial Assessment & Goal Setting
  • Volunteer Manager provides the Professional with information about the goals of your pitch and target audience
  • If applicable, the Volunteer Manager shares existing version(s) of Organization’s pitch
  • Professional and Volunteer Manager decide on specific areas to focus on and goals for coaching sessions
Milestone 1: Brainstorm & Coaching Plan Draft
  • Professional shares first draft of elevator pitch with Volunteer Manager
  • Volunteer Manager gives feedback with comments and questions, with focus on target audience and goals of ask
  • Professional and Volunteer Manager agree on/set dates for coaching sessions, as well as any preparatory work required
Milestone 2: Coaching Session
  • Professional and Volunteer Manager connect up to 3 times to practice and tailor presentation for a specific audience
  • Professional begins to draft a document with feedback and next steps for the Volunteer Manager
Milestone 3: Wrap-up Session
  • Professional and Volunteer Manager meet for a wrap-up session to review the final pitch
  • Professional presents a written document with pitch feedback that can be shared with other team members moving forward
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About The Org

Arts Council for Long Beach
Posted by
Griselda S.

Executive Director

Our Mission

The Arts Council for Long Beach envisions a thriving Long Beach that benefits from universal access to and participation in the arts.

The Arts Council for Long Beach cultivates the physical, social, and economic characteristics of Long Beach neighborhoods by nurturing and enlivening the arts. We serve individuals, groups, and organizations through advocacy, arts education, public art and grant making within the city of Long Beach. We practice profound inclusion as a collaborator and convener for the benefit of all communities.

Values: Equitable, Collaborative, Educational, Diverse, Belonging, Inclusive

What We Do

ACLB strives to improve the quality of life for residents and visitors of the City of Long Beach through the cultivation of the arts by:

Promoting artists living in Long Beach
Uplifting communities to engage in arts and culture
Building connections between artists and audiences
Leading discussions about the role of arts in the community
Implementing outstanding arts education programs for students in the LBUSD
Cultivating unique opportunities for art to be shown and appreciated
Advocating for the arts sector in city, county, state and federal levels
Rewarding excellence in the arts through our annual and monthly grant programs
Transforming Long Beach through public art that showcases the city's character


Our time with Carlos brought much needed clarity to our messaging. He took us on a journey and the result was absolutely amazing. His method of providing knowledge first and then collaboratively working on the elevator pitch really gave us the time to make thoughtful, intentional choice on language. He is a rhetoric super hero. Thank you so much.
Griselda S.
Griselda S.

Executive Director

Elevator Pitch Coaching Project

Our task on this project was to develop a new "elevator pitch" for the Council, and I think we were all very happy with the final deliverable. Working with Griselda and her Board was great. They are a patient, thoughtful and engaged group, and I would be happy to work with them again in the future.
Carlos A.
Carlos A.

Researcher, author, educator, and coach