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Social Media Content Calendar

Help JewishCare NSW get a social media account up and running with 4 weeks of scheduled content ready to post, and a content calendar template they can use for months to come.
JewishCare NSW
Woollahra, Australia
JewishCare NSW
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JewishCare NSW
Woollahra, Australia

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Cause
Human services
Skills
Digital marketing Social media

Posted August 23rd

Social Media Content Calendar

Project details

What we need
  • A 4-week content calendar for one social media platform, including graphics & copy (12-20 posts, or as agreed upon by both parties)
  • A content calendar template that can be used to plan out posts in the future
Additional details

I'm looking for support to build a 3 months calendar on Facebook and Instagram for an Aged Care profile that's already active across these channels. At this stage, I am thinking of 3 posts a week.


This is our current Instagram and Facebook profiles:
burgercentre_nsw
https://www.facebook.com/BurgerCentre

Please check the website: http://www.burgercentre.com.au/

I am also open to suggestions.
Thank you

What we have in place
  • We currently have a new website which will be launch next month, which should make it easy for you to get started. We also have newsletters, and the ability to provide any other information you need.
How this will help
This project will save us $4,212 , allowing us to focus on looking after our Jewish community, providing services to the most vulnerable.

Our social channels are a great opportunity to proudly present our work to the outside community and world. And to get into contact with our supporters, beneficiaries, staff, families and other people interested in our work back to the community. We want to use this social and interactive side to engage with our audience and make them a part of the work.

Project plan

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Prep: Audit & Planning
  • Volunteer Manager shares social media credentials and existing marketing materials with Professional
  • (If applicable) Professional audits existing social media account to determine which content types are performing best
  • Volunteer Manager and Professional discuss & agree upon target audiences, content types, and posting frequency
1
Milestone 1: Calendar Structure Creation
  • Professional uses Google Sheets, Excel, Airtable, or comparable software to set up content calendar structure
  • Volunteer Manager reviews and provides feedback, which Professional incorporates
2
Milestone 2: Content Creation
  • Volunteer Manager shares raw materials (photos, quotes, stories, etc) that Professional needs to create content
  • Professional creates up to 4 weeks’ worth of social media posts (approximately 12-20 posts) and inputs into calendar
  • Volunteer Manager reviews and provides feedback, which Professional incorporates
3
(Optional) Milestone 3: Content Scheduling / Software Setup
  • Professional connects Organization’s social media account to a scheduling software like Buffer or Hootsuite
  • Professional sets up and schedules up to 4 weeks of posts in scheduling software
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About the org

JewishCare NSW
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Cause
Human services
Posted by
Rafael D
Rafael D.

Digital Marketing Manager

Our mission

JewishCare exists to protect and celebrate Jewish culture by supporting our community to thrive.

Our mission is to strengthen the resilience and independence of individual community members and families underpinned by Jewish values.

What we do

We are an inclusive, diverse and passionate community that specialises in supporting child, youth and families and people with disabilities while also providing care services to enhance mental wellbeing and support our ageing community to remain living independently and safely at home.

JewishCare have been providing a helping hand since 1936, it's what we do.

If you can providing a helping hand to help us, we'd love you to be a part of our community.

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