Storytelling

Help Schuylkill Center for Environmental Education enhance their annual reports, grant applications, and other marketing materials with compelling narratives about their organization’s mission, activities, and achievements.
Schuylkill Center for Environmental Education
Philadelphia, PA, USA
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Schuylkill Center for Environmental Education
Philadelphia, PA, USA

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Environment

Posted September 10th

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Project Details

What We Need
  • A compelling narrative, or set of stories
  • Persuasive copy that can be used in appeals to donors, annual reports, grant applications, and media relations
  • Popular examples: Organization's founding story, a program achievement or milestone, a look back at the past few years, organizational backgrounder, etc.
Additional Details

The Schuylkill Center touches the lives of so many, but we've had a difficult time gathering compelling testimonials to give a full picture of our work and mission.

By getting a small sampling of testimonials/stories, we could showcase our work on a human level.

What We Have In Place
  • We currently have contacts to reach out to and ideas for testimonial topics, which should make it easy for you to get started. We also have specific story needs and what we would need them for, and the ability to provide any other information you need.
How This Will Help
This project will save us $2,397 , allowing us to create a compelling case for support and to share the impact our donors have made on the community.

Compelling stories would add a human element that is much needed in our donor/grant appeals and highlight our work. So many new people have visited the Center or have been touched by our work over the last year due to the pandemic.

Project Plan

P
Prep: Information Gathering
  • Volunteer Manager and Professional discuss the objectives of project and key audiences
  • Volunteer Manager provides Professional with relevant background materials (e.g., annual reports, white papers, brochures, organizational history)
1
Milestone 1: Storytelling Framework
  • Professional presents and discusses primary story angle(s) to the Volunteer Manager
  • Volunteer Manager facilitates interviews between Professional and individuals willing to share their story (if applicable)
2
Milestone 2: Document Creation
  • Professional shares draft with Volunteer Manager
  • Volunteer Manager provides Professional with up to two rounds of feedback
3
Milestone 3: Wrap-Up
  • Professional submits final version
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About The Org

Schuylkill Center for Environmental Education
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Posted by
Casey D.

Director of Development

Our Mission

The Schuylkill Center inspires meaningful connections between people and nature.
We use our forests and fields as a living laboratory to foster appreciation, deepen
understanding, and encourage stewardship of the environment.

Our vision: As a leader in the next generation of environmental education, the
Schuylkill Center will create a world where all people play, learn, and grow with
nature as part of their everyday lives.

What We Do

The Center's four interrelated program areas are Environmental Education, Environmental Art, Land Restoration, and Wildlife Rehabilitation. Environmental Education is offered through a broad scope of programming that includes our Nature Preschool and Kindergarten for 3-5 year olds, hands-on environmental education field studies for Philadelphia school students, teacher professional development, public programs, family festivals and other events that serve more than 10,000 people of all ages. Environmental Art residencies, exhibitions, school and public programs serve nature-based artists and non-traditional art audiences. Land Restoration programs improve habitats, distribute native plants, and help local residents and organizations gain the knowledge and skills to be environmental stewards. Our Wildlife Rehabilitation Clinic provides medical care and treatment for over 4,000 wild animals each year, the majority of which are released back into the wild.

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