Email Marketing System Set Up

Help Ebenezer Community and Cultural Center make their email communications more efficient by setting them up with an email marketing software.
Ebenezer Community and Cultural Center
Detroit, MI, USA
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Ebenezer Community and Cultural Center
Detroit, MI, USA

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Posted March 3rd

Email Marketing System Set Up

Project details

What we need
  • Set up of Organization's account in email marketing software (possible tools include Mailchimp, Constant Contact, Campaign Monitor)
  • Imported contact list into software with guidance on list cleaning & management
What we have in place
  • We currently have an Administrative Assistant who manages donor communication, which should make it easy for you to get started. We also have a very active Fund Development Committee, and the ability to provide any other information you need.
How this will help
This project will save us $3,640 , allowing us to be more effective in providing timely responses and acknowledgement of donors and supporters. A landing page would allow us to capture information regarding individuals interested in supporting us.

We are interested in using email marketing as a tool to help us raise funds to support our programs. We have a donor's database and would like to be able to better utilize email marketing to communicate with our friends and supporters. We need to be able to do a better job with tracking and acknowledging donors.

Project plan

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Prep: Software Selection & List Sharing
  • Professional and Volunteer Manager meet to discuss goals, budget, and needs for email marketing
  • Professional recommends software based on Organization's needs and budget
  • Volunteer Manager shares CSV of contacts with email addresses, first names, last names, and any other relevant information
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Milestone 1: Set Up
  • Professional sets Organization's account up in selected software
  • Professional instructs Volunteer Manager on how to verify Organization's domain so that Volunteer Manager can send communications on behalf of the Organization
  • Professional imports contacts into account
2
Milestone 2: Training
  • Professional trains Volunteer Manager and other relevant staff on how to use the new software set up
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About the org

Ebenezer Community and Cultural Center
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Posted by
Edna W.

Founding Executive Director (since 2010)

Our mission

To be a source help to those in need and to enhance the quality of life for underserved children, youth and vulnerable adults residing in underserved urban communities in the City of Detroit

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