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Social Media Content Calendar

Help UR Community Cares get a social media account up and running with 4 weeks of scheduled content ready to post, and a content calendar template they can use for months to come.
UR Community Cares
Manchester, CT, USA
UR Community Cares
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UR Community Cares
Manchester, CT, USA

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Cause
Human services
Skills
Digital marketing Social media

Posted July 26th

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Social Media Content Calendar

Project details

What we need
  • A 4-week content calendar for one social media platform, including graphics & copy (12-20 posts, or as agreed upon by both parties)
  • A content calendar template that can be used to plan out posts in the future
Additional details

We use the Instagram post size in all our platforms just to make it easier!

What we have in place
  • We currently have previous months examples, which should make it easy for you to get started. We also have ideas for the month, and the ability to provide any other information you need.
How this will help
This project will save us $4,212 , allowing us to cover the expense of background checks for all participants.

This is our way of advertising at no cost, building our brand look.

Project plan

0
Prep: Audit & Planning
  • Volunteer Manager shares social media credentials and existing marketing materials with Professional
  • (If applicable) Professional audits existing social media account to determine which content types are performing best
  • Volunteer Manager and Professional discuss & agree upon target audiences, content types, and posting frequency
1
Milestone 1: Calendar Structure Creation
  • Professional uses Google Sheets, Excel, Airtable, or comparable software to set up content calendar structure
  • Volunteer Manager reviews and provides feedback, which Professional incorporates
2
Milestone 2: Content Creation
  • Volunteer Manager shares raw materials (photos, quotes, stories, etc) that Professional needs to create content
  • Professional creates up to 4 weeks’ worth of social media posts (approximately 12-20 posts) and inputs into calendar
  • Volunteer Manager reviews and provides feedback, which Professional incorporates
3
(Optional) Milestone 3: Content Scheduling / Software Setup
  • Professional connects Organization’s social media account to a scheduling software like Buffer or Hootsuite
  • Professional sets up and schedules up to 4 weeks of posts in scheduling software
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About the org

UR Community Cares
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Causes
Human services Community & economic development Science & technology
Posted by
Michelle P
Michelle P.

Executive Director

Our mission

UR Community Cares ("UCC") provides an innovative, intergenerational roadmap to connect local Volunteers with age-qualified adults in need of at-home assistance. Our secure online platform helps support Community Members as they age in place. Our services fill in the gaps of traditional home care by mobilizing residents to connect with each other. Town by town, we link people who can help to those who need help.

What we do

We help fill in the gaps of traditional at-home care services by mobilizing residents to care about and connect with each other. Our goal is to link people who can help to those who need help - whether it's for one hour per week or month or year - because UR COMMUNITY CARES. How to participate. Using our secure website, interested Volunteers and Community Members each create an online profile and upload an ID-type photo (to allow one another to be recognized upon arrival for the in-home visit). When a Community Member submits a request for a Community Deed, local registered Volunteers are notified by email/text then sign into their account to view and accept or decline it. Volunteers age 15-17 must have parental consent and visit supervision. (We do not provide any licensed work. Participants must agree to terms and conditions, privacy policy, user policy and procedure.)

Testimonials

Read the Impact Story
Madeline was willing to help in a variety of ways to improve our social media and newsletter. Thank you for all of your continued assistance, and as we rely on pro bono professionals like you we are able to have growth. Thanks again for all your time.
Michelle P.
Michelle P.

Executive Director

Social Media Content Calendar Project

(No testimonial has been submitted by Madeline)
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