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Google Analytics Set Up & Training

Help Substantial Classrooms track activity on their website to get a clear sense of how visitors access and learn about their products and services.
Substantial Classrooms
Berkeley, CA, USA
Substantial Classrooms
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Substantial Classrooms
Berkeley, CA, USA

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Posted May 6th

Google Analytics Set Up & Training

Project details

What we need
  • Setup of Google Analytics account and tracking codes for web assets (e.g. mobile apps, website, blog, social media)
  • Training on how to track performance, set up reports and analyze the data collected online
  • Set of guidelines for data collection, interpretation and analysis
Additional details

Help us set up Google Analytics on our word press website and show me how to use it.

What we have in place
  • We currently have word press site, which should make it easy for you to get started. We also have google analytics set up (but maybe not connected right), and the ability to provide any other information you need.
How this will help
This project will save us $6,772 , allowing us to improve substitute teaching in more places.

Help us understand who's coming to our website, where they come from and what content is getting the most hits.

Project plan

P
Prep: Information Sharing & Goal Setting
  • Volunteer Manager gives overview of any current use of online statistics and shares admin details for existing Google Analytics account (if it exists)
  • Professional connects with Volunteer Manager for a brainstorming/overview session, to discuss goals, current web platforms, and existing data on statistics (if any)
  • Professional and Volunteer Manager outline next steps and timeline for the project
1
Milestone 1: Tracking Setup
  • Professional explains basics of getting started with Google Analytics and sets up tracking codes based on the Organization’s goals
  • Professional trains Volunteer Manager on setting up reports to collect desired data
  • Professional reviews implementation of tracking codes to ensure they are working and helps troubleshoot as needed
2
Milestone 2: Training
  • Professional creates guidelines for data interpretation and analysis, and shares any tips for continued used of Google Analytics
  • Professional reviews above guidelines and tips with Volunteer Manager
  • Professional is available for up to two weeks to address questions as Volunteer Manager starts to regularly monitor analytics
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About the org

Substantial Classrooms
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Cause
Education
Posted by
Amanda v
Amanda v.

Executive Director

Our mission

Substantial is a national nonprofit on a mission to unlock the potential of substitute teaching.

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