Help Health Net of West Michigan highlight key insights from their data and simplify a complex report so they can be easily understood by different audiences.
Health Net of West Michigan
Grand Rapids, MI, USA
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Health Net of West Michigan
Grand Rapids, MI, USA


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Posted May 4th

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Project Details

What We Need
  • An easily understood visual aid that communicates complex information
  • A high-resolution version of the Infographic in the Organization’s preferred format
Additional Details

Our organization needs a graphic to explain our unique care model. The infographic would be used in finalizing our care model copyright, as part of our training for staff, in presentations, and for our team to share with other organization to engage them in possible partnership. We would like the tool to walk viewers through the process our team takes to work alongside clients and the skill based tools our team uses in their approach.

What We Have In Place
  • We currently have our brand standards and iconography, which should make it easy for you to get started. We also have our finalized care model with the info for the graphic, and the ability to provide any other information you need.
How This Will Help
This project will save us $4,212 , allowing us to utilize a professional graphic designer and save vital staff time for other work.

We have been working to copyright our care model for about a year and have a finalized document outlining our approach to client services. This graphical representation of the process will allow us to train our staff more effectively, build a basis for us to encourage partners to work with us, and to clearly summarize the care model.

Project Plan

Prep: Distribution of Prep Materials
  • Volunteer Manager and Professional discuss the objective of the infographic, key audiences, and style preferences (if any)
  • Volunteer Manager shares examples of infographics they like with the Professional
  • Volunteer Manager provides Professional with data or other source of information to draw from
Milestone 1: Preliminary Sketching
  • Professional develops three drafted concepts to share with the Organization
  • Volunteer Manager chooses one draft as a primary concept and provides feedback
Milestone 2: Graphic Creation
  • Professional provides Volunteer Manager with first draft of Infographic
  • Volunteer Manager provides Professional with up to two rounds feedback
Milestone 3: Presentation of Deliverables
  • Professional delivers the final version of the Infographic including specifications for usage (colors, size, etc.)
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About The Org

Health Net of West Michigan
Our Mission

Navigating care. Connecting resources.

What We Do

We work to improve the health of our community by bridging the healthcare and social services systems. As a neutral convener, we ensure our community members are connected to the resources they deserve to live healthier lives. We work alongside our clients from an empowerment perspective to provide tools for problem-solving and advocacy to reduce barriers they might be facing.


Working with Sara was an excellent experience. She was very easy to contact and was always extremely responsive whenever I shared any edits or thoughts on the project. Sara provided her expertise in copy writing as well as graphic design to our project. She kept me well informed throughout her whole design process and conducted her own research on our organization prior to starting her work with us. I would happily work with Sara again in the future for needs of our organization. I greatly appreciated her insight on our project!
Sarah Wilson
Sarah W.

Communications Manager

Infographic Project

Sarah was a pleasure to work with! She was timely in providing feedback and friendly in her communications.
Sara Coit
Sara C.

Creative Marketer and Copywriter

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