Logo Design & Visual Brand Identity

Help Australian Jewish Funders & LaunchPad elevate their visual identity with a new or refreshed logo, or other design choices such as colors, font styles, and graphics that reflect their mission and vision.
Australian Jewish Funders & LaunchPad
Melbourne, Australia
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Australian Jewish Funders & LaunchPad
Melbourne, Australia

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Posted April 16th

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Logo Design & Visual Brand Identity

Project Details

What We Need
  • Consultation regarding the Organization's current branding and desired branding objectives
  • Visual branding guidelines / style guide that include specific colors, fonts, and other graphic design elements to use in print and digital communications materials
  • High-resolution logo delivered electronically (in formats for digital and print use)
Additional Details

We would like to create a new logo for an emerging Foundation within our network that reflects their mission and purpose, how they would like to realise change through their philanthropy.

What We Have In Place
  • We currently have a vision for what we would like the logo to represent, which should make it easy for you to get started. We also have time and passion, and the ability to provide any other information you need.
How This Will Help
This project will save us $4,817 , allowing us to provide greater support to the many not for profits that are reaching out for funding during this time of crisis.

A logo can instantly convey a purpose. We would like our logo to represent the social and environmental change we aim to achieve with our philanthropy.

Project Plan

P
Prep: Distribution of Prep Materials
  • Volunteer Manager provides Professional with current logo (if available), branding guidelines, and any existing marketing/communications materials
  • Volunteer Manager sends Professional examples of logos, brands, and design elements preferred, and links to website and social media pages
1
Milestone 1: Brainstorm
  • Professional and Volunteer Manager connect to discuss the branding goals, target audience, and preferred design elements
  • Professional and Volunteer Manager agree upon a style concept and the detailed scope of deliverables (e.g., logo, custom graphics, updated style guide, new style guide, etc.)
2
Milestone 2: Logo Design
  • Professional drafts up to three different logo designs and shares with the Volunteer Manager for feedback
  • Volunteer Manager selects one of the design options and provides feedback
  • Professional iterates upon the design for final delivery, including versions of the logo for different uses (e.g., black & white, full color, and formats for print and digital use)
  • Professional delivers the final version of the logo including specifications for usage (colors, size, etc.)
3
Milestone 3: Visual Branding Guidelines / Style Guide
  • Professional drafts the visual branding guidelines, which features the logo design and a specific set of colors, fonts, and any custom graphic elements to be incorporated in future communications
  • Volunteer Manager reviews the draft guidelines and provides feedback
  • Professional incorporates feedback and prepares the final version
  • If custom graphics are included in the agreed-upon scope of work, the Professional provides them in high-resolution formats for digital and print use
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About The Org

Australian Jewish Funders & LaunchPad
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Our Mission

Australian Jewish Funders (AJF) is the network of Jewish donors inspiring effective philanthropy and strengthening community. AJF's mission is to lead and collaborate at the individual and collective levels to improve the quality of giving, encourage Jewish innovation and maximise impact.

LaunchPad is a platform for Jewish community innovation developed by AJF creating opportunities for entrepreneurship, activism and collaboration. LaunchPad's mission is to inspire change-makers and philanthropists from across generations, backgrounds and experiences, to connect, think, create and lead, to build a thriving and sustainable Jewish community.

Together, AJF and LaunchPad are in the unique position to develop creative collaborations; amongst funders, between funders, community activists and for-purpose communal organisations.

What We Do

Driven by Jewish values, the AJF aims to provide a space to enhance and nurture strategic philanthropy, explore philanthropic best practice and encourage innovation amongst like-minded funders, inspiring members to have a greater impact on the Jewish community, wider Australian society and the world.

AJF have developed strong connections with visionary philanthropic and communal leaders globally. These partnerships support our mission, expand our reach and empower our network. Through innovation, collaboration and leadership, we facilitate bold, meaningful programs and opportunities for donors, activists and for-purpose organisations.

[email protected]:
Responding to COVID-19 programming was moved online offering a variety of workshops and conversations supporting our network navigating these uncertain times.

Emerging Social Investors Fellowship:
An in-depth learning and leadership experience for emerging stewards of personal and/or family giving. Fellows gain tools and strategies for effective giving, meet some of the country's top leaders in philanthropy and social investment, go on site visits and make a personal grant to their areas of desired impact.

LaunchPad:
Infused with Jewish wisdom and a collaborative mindset, LaunchPad creates opportunities for entrepreneurship, activism and collaboration to reimagine what is possible for engagement and connection in Jewish life.

LaunchPad Retreat:
The annual LaunchPad 3-day, immersive retreat brings together Jewish leaders and activists from across Australia to think big about what's possible for the Jewish community and then make things happen. It is a gateway to connect with like-minded community members to build groundbreaking, meaningful Jewish initiatives.

LaunchPad Hub:
The LaunchPad Hub in Melbourne is Australia's first co-working space for Jewish community. Co-workers are made up of for-profit businesses and for-purpose communal organisations working within and outside the Jewish community. Being part of the LaunchPad Hub allows co-workers to network and collaborate with Jewish organisations and a multitude of events on offer each month.

LaunchPad Co-Labs:
Collaborative working groups to bring our two networks of funders (AJF
members) and activists (LaunchPad alumni) together with communal for-purpose organisations for greater impact. We have successfully launched three Co-Labs: LaunchPad's Holocaust Regeneration Co-Lab, LaunchPad's Inclusion Co-Lab and LaunchPad's Food Distribution Co-Lab.

The Jewish Teen Giving Initiative:
Empowers a diverse group of year 9 students by enabling them to engage with the real-life application of Tikkun Olam and Tzedakah. Over the course of a year, participants explore the changes they wish to see in the world and learn the tools of philanthropy and grant-making to enable incredible grassroots initiatives of their choosing.

Testimonials

Benny made developing a logo so easy! He was nuanced in his communication in order to hone in on details. He was extremely professional and always very timely in his communication. We so appreciate what Benny has created for us. Thanks Benny!
Tracie Olcha
Tracie O.

CEO

Logo Design & Visual Brand Identity Project

(No testimonial has been submitted by Benny)

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