Logo Design & Visual Brand Identity
Logo Design & Visual Brand Identity
Project details
What we need
- Consultation regarding the Organization's current branding and desired branding objectives
- Visual branding guidelines / style guide that include specific colors, fonts, and other graphic design elements to use in print and digital communications materials
- High-resolution logo delivered electronically (in formats for digital and print use)
Additional details
We have a logo. What we need is a brand book with specific colors, fonts, and graphic design elements using the existing design of our current logo. Ultimately, we need to create a 'look & feel' around our current logo that we can use to drive our branding across channels.
What we have in place
- We currently have website branding as a starting point, which should make it easy for you to get started. We also have our current logo and a dedicated communication person, and the ability to provide any other information you need.
How this will help
This project will save us $4,817 , allowing us to focus our efforts on our COVID Vaccine Education campaign and other marketing efforts that help bridge the information gap for CA's immigrant service workers.
A comprehensive brand book will help our organization align our marketing and integrate our touch points with our various stakeholders. This will help convey BSP's visual identity as one that is professional, experienced, and impactful in the community.
Project plan
Our mission
Building Skills Partnership (BSP) programs improve the quality of life of property service workers in low-wage industries, as well as their families and communities, by increasing their access to education, leadership, and career advancement.
What we do
BSP offers programs throughout California, serving Los Angeles, Mountain View, Oakland, Orange County, Sacramento, San Diego, and San Jose. The organization serves 5,500 individuals annually and provides opportunities to fully address the unique barriers immigrant workers and their families face in realizing the benefits of social, civic, and economic integration.
Testimonials
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