Persuasive copy that can be used in appeals to donors, annual reports, grant applications, and media relations
Popular examples: Organization's founding story, a program achievement or milestone, a look back at the past few years, organizational backgrounder, etc.
What We Have In Place
We currently have Testimonials, a website, and social media accounts, which should make it easy for you to get started. We also have a lot of photos and stories, and the ability to provide any other information you need.
How This Will Help
This project will save us $2,397
, allowing us to
provide follow-up resources to our campers who are grieving a close family member.
It will help us to enlist additional stakeholders, including donors and volunteers.
Prep: Information Gathering
Volunteer Manager and Professional discuss the objectives of project and key audiences
Volunteer Manager provides Professional with relevant background materials (e.g., annual reports, white papers, brochures, organizational history)
Milestone 1: Storytelling Framework
Professional presents and discusses primary story angle(s) to the Volunteer Manager
Volunteer Manager facilitates interviews between Professional and individuals willing to share their story (if applicable)
Milestone 2: Document Creation
Professional shares draft with Volunteer Manager
Volunteer Manager provides Professional with up to two rounds of feedback