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Membership Strategy

Help Community Diabetes Center develop a strategy to bring in new members, or improve their current membership program, to increase engagement and support their fundraising and community-building goals.
Community Diabetes Center
Croswell, MI, USA
Community Diabetes Center
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Community Diabetes Center
Croswell, MI, USA

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Cause
Health & nutrition
Skills
Business development Entrepreneurship Strategy consulting

Posted September 24th

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Membership Strategy

Project details

What we need
  • A Membership Strategy document of 2-4 pages, including analysis of the Organization’s current membership program, step-by-step guide to a new or improved program, growth goals and creative outreach strategies
Additional details

This is exactly what I need for my non-profit!

What we have in place
  • We currently have executive director/administrator, which should make it easy for you to get started. We also have Board of Directors, and the ability to provide any other information you need.
How this will help
This project will save us $2,788 , allowing us to have a strategy to reach and support those living with diabetes, create community awareness and start to receive financial support with a solid strategy that will work, helping us to be successful

Because we just opened in August 2019 during this COVID pandemic, it has been really hard to bring people into the Community Diabetes Center. As well as being in a very rural area, this also makes it hard for people (especially during the winter). We did have classes established and special events but very low attendence.

Project plan

P
Prep: Distribution of Prep Materials
  • Professional connects with Volunteer Manager to discuss current membership program (if applicable), development goals, potential budget for building a membership program, and growth goals
1
Milestone 1: Information Gathering
  • Professional and Volunteer Manager develop and execute an in-depth SWOT (strengths, weaknesses, opportunities and threats) around an existing or potential membership program
  • Professional surveys existing and potential members through focus groups and/or one-on-one interviews to obtain qualitative data
  • Professional conducts independent market analysis to research the target market, competition, and peer organizations' membership development strategies
2
Milestone 2: Drafting Document
  • Professional creates a strategy document that includes proposed member cultivation and engagement recommendations, communications and outreach strategies, and related ongoing programs
  • Volunteer Manager reviews and provides feedback which the Professional incorporates
3
Milestone 3: Presentation of Final Deliverable
  • Professional delivers the final document
  • Volunteer Manager and Professional conduct a wrap-up meeting and discuss next steps for implementation of this strategy
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About the org

Community Diabetes Center
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Cause
Health & nutrition
Posted by
SB
Shannon B.

Administrative Director

Our mission

The Community Diabetes Center will offer a no cost diabetes facility to create a healthier community, one person at a time.

Testimonials

Read the Impact Story
Dave was great to do a Business Plan with! He explained the steps very clear and helped clarify everything! Dave is great to work with.
Shannon B.

Administrative Director

Membership Strategy Project

(No testimonial has been submitted by Dave)
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