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Logo Design & Visual Brand Identity

Help D.R.E.A.M. Financial Academy elevate their visual identity with a new or refreshed logo, or other design choices such as colors, font styles, and graphics that reflect their mission and vision.
D.R.E.A.M. Financial Academy
Sausalito, CA, USA
D.R.E.A.M. Financial Academy
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D.R.E.A.M. Financial Academy
Sausalito, CA, USA

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Cause
Education
Skills
Graphic design

Posted February 28th

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Logo Design & Visual Brand Identity

Project details

What we need
  • Consultation regarding the Organization's current branding and desired branding objectives
  • Visual branding guidelines / style guide that include specific colors, fonts, and other graphic design elements to use in print and digital communications materials
  • High-resolution logo delivered electronically (in formats for digital and print use)
Additional details

Since we are a start-up non-profit we have no current branding in place. We are looking for fresh, creative, and innovative design for our organization!

What we have in place
  • We currently have our orgs name. We secured the web URL. In need of logo, which should make it easy for you to get started. We also have color scheme. Open to suggestions., and the ability to provide any other information you need.
How this will help
This project will save us $4,817 , allowing us to Put into start up costs and stipends for participants.

Every org needs a logo. Once designed we can move on to build a website and market our org.

Project plan

P
Prep: Distribution of Prep Materials
  • Volunteer Manager provides Professional with current logo (if available), branding guidelines, and any existing marketing/communications materials
  • Volunteer Manager sends Professional examples of logos, brands, and design elements preferred, and links to website and social media pages
1
Milestone 1: Brainstorm
  • Professional and Volunteer Manager connect to discuss the branding goals, target audience, and preferred design elements
  • Professional and Volunteer Manager agree upon a style concept and the detailed scope of deliverables (e.g., logo, custom graphics, updated style guide, new style guide, etc.)
2
Milestone 2: Logo Design
  • Professional drafts up to three different logo designs and shares with the Volunteer Manager for feedback
  • Volunteer Manager selects one of the design options and provides feedback
  • Professional iterates upon the design for final delivery, including versions of the logo for different uses (e.g., black & white, full color, and formats for print and digital use)
  • Professional delivers the final version of the logo including specifications for usage (colors, size, etc.)
3
Milestone 3: Visual Branding Guidelines / Style Guide
  • Professional drafts the visual branding guidelines, which features the logo design and a specific set of colors, fonts, and any custom graphic elements to be incorporated in future communications
  • Volunteer Manager reviews the draft guidelines and provides feedback
  • Professional incorporates feedback and prepares the final version
  • If custom graphics are included in the agreed-upon scope of work, the Professional provides them in high-resolution formats for digital and print use
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About the org

D.R.E.A.M. Financial Academy
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Causes
Education Community & economic development Youth development
Posted by
CW
Curley W.

Co-founder

Our mission

Our mission is to enlighten youth ages 6-21 within San Francisco Bay Area counties targeting low income communities with the purpose of educating them to become financially literate. We seek to create positive change and equip the youth with knowledge and skills needed to manage money effectively, make sound financial decisions and establish a solid foundation for success.

Testimonials

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