We recently had an ad agency re-fresh our brand with new logo, strong visuals, and messaging. We are a non profit with 9 different programs in Minnesota. We need to take the new messaging and create a 1-pager for board members and leadership so we have a concise elevator speech.
we invested a lot in the new visuals. The elevator speech will give our board and entire team confidence to connect with new donors and partners. This will make the new brand "actionable".
180 Degrees provides emergency shelter and supportive programming for homeless and at-risk youth, girls who are victims of sexual exploitation, and men rebuilding lives following incarceration. Programs are located in the Twin Cities metro area including St. Paul, Minneapolis, and Excelsior, Minnesota and in two rural communities, St. Cloud and Rochester.
Founded in 1971, 180 Degrees' first program was a halfway house for ex-felons needing housing, employment, and connection. Through acquisition and programming, 180 Degrees expanded to include additional shelters. Almost all of our clients lives below the Federal Poverty guideline and 85% are people of color.
Hope House: Emergency shelter for homeless youth
Brittany's Place: Emergency shelter for sexually exploited girls
Group homes for at-risk teens
Clifton Place: men rebuilding lives following incarceration
Youth Vocational Program providing career exploration, skill building and job placement for at risk youth
Support services for women experiencing domestic violence